Supriya Ghosh (Editor)

The Program Exchange

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Covid-19
Former type  Subsidiary
Fate  Defunct
Owner  Publicis
Defunct  2016
Headquarters  New York City
Industry  Television syndication
Key people  TBA
Website  The Program Exchange
Parent organization  Publicis
Founded  1979
The Program Exchange httpsiytimgcomviJ3rMFbicWohqdefaultjpg

The Program Exchange was a syndicator of television programs. It was founded as Program Syndication Services Inc. in 1973 and later launched the DFS Program Exchange in 1979, which became the DFS-Dorland Program Exchange from 1986 to 1987. From 1987 to 2008, it was a division of Saatchi & Saatchi, an advertising agency (which acquired Dancer Fitzgerald Sample, the original owners), and would later be acquired by Publicis in 2000. In January 2008, Publicis transferred The Program Exchange from the Saatchi & Saatchi subsidiary to its ZenithOptimedia subsidiary; the logo was then changed to reflect this change. In early 2016, the programexchange.com website was shut down; the shutdown coincided with NBCUniversal's purchase of one of its most prominent clients, DreamWorks Classics.

Contents

The Program Exchange was a "barter syndicator," distributing programming on behalf of the shows' producers, many of them having their own cash distribution services. Instead of paying a cash fee, television stations who ran those programs agreed to a barter exchange (hence the syndicator name), wherein the station agreed to air a certain number of commercials for various General Mills products per program. This arrangement allowed for the programs to air on stations that may not have large budgets to acquire them. The Program Exchange typically distributed older programming that was no longer widely distributed in syndication, as well as programming designed to meet federal educational/information mandates. The Program Exchange continued to hold distribution rights to the Jay Ward Productions and Total Television archives throughout the exchange's existence; both of those companies' programs were produced at the DFS-owned Gamma Productions studios in Mexico until that studio shut down in 1968.

The Program Exchange handled distribution for all titles listed below.

Children's programs

  • Around the World in 80 Days (1979-1983)
  • Beakman's World (2008-2013)
  • The Biskitts
  • Buford and the Galloping Ghost (1990-1994)
  • The Bullwinkle Show and Rocky and His Friends (1979-2016)
  • Dennis the Menace (1986-2016)
  • Devlin (1979-1988)
  • Dino Babies (1996-1999)
  • Dive Olly Dive (2008-2015)
  • Dragon Ball Z
  • Dudley Do Right and Friends (1979-2016)
  • The Flintstones (1981-1997)
  • Garfield and Friends (1993-2008)
  • Goober and the Ghost Chasers
  • The Harveytoons Show (2003-2005)
  • Inch High, Private Eye (1979-1994)
  • Inspector Gadget's Field Trip (2007-2011)
  • Jana of the Jungle (1990-1994)
  • Jakers! The Adventures of Piggley Winks (2008-2014)
  • The Jetsons (1979-1985)
  • Jonny Quest (1979-1984)
  • King Leonardo and His Short Subjects (1979-2016)
  • Knights of the Zodiac (2003-2009)
  • Korg: 70,000 B.C. (1979-1984)
  • The Mr. Magoo Show (2004-2005)
  • Picture Pages (1984-1987)
  • The Pink Panther Show
  • The Real Adventures of Jonny Quest (1998-2001)
  • The Roman Holidays (1979-1988)
  • Sailor Moon (1999-2004) (DIC/Optimum Productions dub)
  • Sealab 2020 (1985-1986)
  • Scooby-Doo (1980-1993)
  • Space Kidettes and Young Samson (1979-2016)
  • Sport Billy (1982-1985)
  • Tennessee Tuxedo and His Tales (1979-2016)
  • Uncle Waldo's Cartoon Show (1979-2016)
  • The Underdog Show (1979-2016)
  • Valley of the Dinosaurs (1982-1992)
  • The Wacky World of Tex Avery (1997-2007)
  • Wheelie and the Chopper Bunch (1979-1994)
  • Where on Earth is Carmen Sandiego? (2001-2016)
  • Where's Huddles (1989-1994)
  • The Woody Woodpecker Show (1988-1997)
  • Zoo Clues (2015-2016)
  • Family programs

  • 227 (2005-2012)
  • 3rd Rock from the Sun (2008-2016)
  • The Addams Family (2005-2016)
  • The Abbott and Costello Show (1987-2006)
  • Alfred Hitchcock Presents
  • Amen
  • Benson (2005-2010)
  • Bewitched (1982-1997, 2010-2014)
  • Bosom Buddies
  • The Brady Bunch
  • Charles in Charge (1998-2008)
  • Coach (2001-2009)
  • The Cosby Show (2012-2015)
  • Dear John (1998-2004)
  • A Different World (2015-2016)
  • Fantasy Island (2003-2006)
  • Gimme A Break! (2006-2016)
  • I Dream of Jeannie
  • Ironside
  • The Jeffersons (2015-2016)
  • Just Shoot Me! (2007-2012)
  • Kojak
  • Leave It To Beaver
  • The Love Boat
  • The Munsters
  • NewsRadio (2006-2015)
  • The Odd Couple
  • The Partridge Family
  • Taxi
  • Three's Company
  • Too Close For Comfort
  • Webster
  • What's Happening!! (2005-2010)
  • What's Happening Now!! (2005-2010)
  • Who's the Boss? (2003-2016)
  • Reality/Lifestyles

  • B. Smith: Simply Style (2008-2016)
  • Funniest Pets & People (2008-2016)
  • Short-form

  • B. Smith Cooking Vignettes
  • Cartoon Network Short Cartoons
  • Dr. Bob Arnot: Eat Better America
  • Healthy Break by Jake
  • Medical Minute
  • Nutrition Minute
  • References

    The Program Exchange Wikipedia


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