King Push – Darkest Before Dawn: The Prelude

Background

On October 7, 2013, Pusha T released his debut album, My Name is My Name. The album received universal acclaim from critics, debuting at number 4 on the US Billboard 200, selling 74,000 copies in its first week. In April 2013, in an interview with AskMen; Pusha T revealed that after the release of his debut album, he would be finishing the work on his second album, titled King Push.

In July 2014, in an interview with XXL; when asked about his plans for his next album King Push, Pusha T said: “This next album is like a heavy proclamation to me. I told people last year I had the 'Album Of the Year'. And I felt that I did. I really feel that King Push has to live up to that same hip-hop expectation… My goal is always to have 'hip-hop Album of the Year'.”

Release and promotion

On November 19, 2014, Pusha T released the promotional single, titled "Lunch Money"; which was produced by Kanye West. In December 2014, Pusha T announced his second album King Push, for a Spring 2015 release. In May 2015, he had announced that his second album would be released in June 2015. In November 2015, Pusha T revealed that he would be releasing an album, before his much anticipated project King Push and that his album King Push - Darkest Before Dawn - The Prelude would be released on December 18, 2015.

In promotion for the album, Pusha T released a trailer for his short film on November 26, 2015. The short film was released on December 11, 2015, exclusively on TIDAL. The album was made available for pre-order on December 11 as well, with the songs "Untouchable", "M.F.T.R." and "Crutches, Crosses, Caskets", were released as "instant gratification tracks", to those who would be purchasing this album.

Music and lyrics

For each of the singles "Untouchable", "M.F.T.R." and "Crutches, Crosses, Caskets", Pusha T premiered the lyrics on Genius, before releasing the audio, as a marketing technique.

Singles

On November 12, 2015, Pusha T released a song, titled "Untouchable", as the first single for the album.

Critical reception

Upon the release, Darkest Before Dawn was met with widespread acclaim from music critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an average score of 85, based on 22 reviews. Christopher Weingarten of Rolling Stone stated, "Though hip-hop gets more melodic and vocally expressive every year, Pusha keeps his cadences steely and his bars hitting like haymakers, maintaining that ice-cold Nineties feel even when he’s taking on modern troubles." Corbin Reiff of The A.V. Club considered it a worthy prelude to King Push and praised the dark tone of the album, "The mood is set right from the beginning on “Intro,” which opens with an array of synth sounds reminiscent of the score to Stanley Kubrick’s A Clockwork Orange before slamming into a rhythm that’s all boom and no bap. That foreboding tone is carried forward through the rest of the record." Erin Lowers of Exclaim! wrote that "the weight of Darkest Before Dawn doesn't simply rest on Pusha T's lyrical weight (literal and figuratively), but also his ability to tap into the strengths of his producers, like Boi-1da's thunderous drums, Kanye West's soulful grandeur or Timbaland's unorthodox layering."

Track listing

Notes

Sample credits