He is an in-house producer for Drake's OVO Sound label and has produced for a variety of artists and groups, most notably Drake, Rihanna, Eminem, Jay Z, Nicki Minaj, Nas, Lana Del Rey and Kendrick Lamar among others.
Born in Kingston, Jamaica, Samuels moved to Canada when he was three, and grew up in the North York and Scarborough districts of Toronto. He was also raised in Ajax, Ontario, where he currently resides. His father was a keen listener of dancehall music and so Samuels was brought up listening to Jamaican music. At the age of eight, his mother bought him a Casio keyboard, and at the age of 15, a friend had introduced him to FL Studio (formerly Fruity Loops). Without any formal musical training, he started using the FL Studio beat-making program. A few years later, he won three consecutive Battle of the Beatmakers championships; because of this accomplishment, he was given a spot in the Battle of the Beatmakers judging panel.
His first production work was at the age of 18, when he worked on two tracks on a mixtape (Room for Improvement) for Drake.
Dr. Dre appeared on the remix of "Set It Off" by Kardinal Offishall, produced by Boi-1da. In an interview with FLOW 93.5, Boi-1da revealed that he was working on beats for Dr. Dre's highly anticipated album, Detox, which was to be released in 2011. Unfortunately, the album was indefinitely shelved, and none of the released or leaked tracks by Dr. Dre featured Boi-1da's production. He had since stated that he was working with songwriter Sean Garrett and has submitted tracks for Usher. He's also working on Busta Rhymes' upcoming album, Extinction Level Event 2.
Boi-1da produced the hit song "Not Afraid", by Eminem, which premiered April 29, 2010; and "hahahaha jk?", from Das Racist's debut album Sit Down, Man, which was released September 2010.
In April 2011, Boi-1da was confirmed to be working on Drake's second album, Take Care, which was released November 15, 2011.
Boi-1da has worked with the rapper Lecrae on his song "Gimme a Second" from his mixtape Church Clothes. He has also collaborated with the rapper Bizzle for his album titled The Good Fight, released in May 7, 2013. He is also a member of Drake's October's Very Own with Noah "40" Shebib and T-Minus.
Boi-1da produced "Party Favors" for Tinashe for her sophomore studio album, Joyride. The single features Young Thug.
In January 2016, Rihanna released the dancehall track "Work", featuring Drake. The song peaked at wetback number one on the Billboard Hot 100, becoming the first Boi-1da produced track to top the charts. Between 2016 and 2017, Boi-1da continued to produce dancehall tracks, such as Drake's "Controlla", Tyga's "1 of 1", PartyNextDoor's "Only U" and Nicki Minaj's "Regret In Your Tears".
On January 8, 2016, Kanye West released a song titled "Real Friends" in which he credits Boi-1da and Sevn Thomas for the sample.
Boi-1da is known for his distinctive dancehall sound, having been brought up listening to dancehall before hip-hop. He often incorporates live instrumentation and an air horn sound effect into his beats, as used in dancehall and reggae, and frequenlty incoporates samples in his productions. Boi-1da has spoken out against songs which imitate dancehall, criticising fellow Toronto musician Tory Lanez for doing so in his 2016 single "Luv".
He currently uses FL Studio 12 to make beats, previously, he used Fruity Loops 3.56, 7 XL and 9.
Boi-1da has spoken about being influenced by producers such as Dr. Dre, Swizz Beatz, Timbaland, and The Neptunes.
The American Society of Composers, Authors and Publishers (ASCAP) hosts a series of awards shows, honoring people in different music categories; pop music is one of its seven categories. In 2011, Drake presented the award to him and 40, They both won the ASCAP Pop Music Award for the Songwriters of the Year for "Over".
The Grammy Awards are awarded annually by the National Academy of Recording Arts and Sciences. Boi-1da has been nominated seven times and won one.