Headquarters Quezon City, Philippines Service type Transport | Founded 1968 | |
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Slogan "First In Service * Foremost In Fleet Maintenance" Operator Vallacar Transit Incorporated Parent organization Yanson Group of Bus Companies Service areas | ||
Vallacar Transit Incorporated (VTI) is under the giant umbrella of the Yanson Group of Bus Companies (YGBC). The bus company is a family-owned and managed business that has grown from a lone 14-seater jeepney plying a single route called Ceres Liner, to a conglomerate of transportation companies with a combined number of operating units of 838 transport vehicles as of January 2010, operating in Visayas, and also serves Mindanao. The company pioneered inter-modal services between Negros and Cebu.
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History
The company was founded in 1968 by Ricardo B. Yanson (passed away on Sunday, October 25, 2015) and his wife, Olivia Villaflores Yanson, beginning with the purchase of one jeepney unit. This effort ultimately became a jeepney-assembly business. In the early 1970s, the market was flooded with Ford Fieras; the couple decided to diversify into a small bus line which plied the Bacolod City-Valladolid-La Carlota route (hence, ValLaCar) and christened it Ceres Liner.
Ceres Liner grew and expanded through the years. Their service had reached from Negros to the areas and provinces of Cebu, Samar, Leyte, Iloilo, Aklan, Capiz, Zamboanga Del Norte, and Zamboanga City.
Brands
Ceres Liner was the first branding under Vallacar Transit Incorporated which was named after the youngest sister of the founder, Ricardo Yanson Sr. As their operations expanded, several brands are added with different functions and area of operations.
Bases
Their subsidiaries are sub-divided by bases. These are based on their area of their operation, and their base number shall be the prefix number for their bus fleets. Yanson Group started this practice in 2005 after they bought out Lilian Express Inc., and felt that re-organizing their company is needed.
There are four bases under Vallacar Transit Incorporated:
Destinations
Since the re-organization of Yanson Group of Bus Companies in 2005, Rural Transit of Mindanao is sub-divided into bases in which has different areas of service and destinations.
Bacolod Base
Bacolod base is located at Masilingan, Bacolod City with its terminal hub at Ceres Bus Liner North Terminal, Mandalagan, Bacolod City and at Bacolod City South Terminal, Luzuriaga St, Bacolod City. It is also the main base for Vallacar Transit Incorporated. The base is assigned as Base 5 of Yanson Group of Bus Companies. Their routes are from Bacolod City to the areas within Negros Island Region, Cebu, and Zamboanga City.
Iloilo Base
Iloilo Base is located at Jaro, Iloilo City with two terminal hubs at Tagbak Bus Terminal, Tagbak, Jaro, Iloilo City and Iloilo City - Antique Bus Terminal at San Pedro St, Molo, Iloilo City. The base is assigned as Base 6 of Yanson Group of Bus Companies. Their routes are from Iloilo City and Roxas City to the areas within Western Visayas.
Dumaguete Base
Dumaguete Base is located at Calindagan Rd, Dumaguete City with its own terminal hub at the same location. The base is assigned as Base 7 of Yanson Group of Bus Companies. Their routes are from Dumaguete City to the other areas within Negros Island Region, Cebu, and Zamboanga City.
Cebu Base
Cebu Base is located at Rizal Ave. Ext., Cebu City with two terminal hubs at Cebu North Bus Terminal at Subangdaku, Mandaue City and at Cebu South Bus Terminal at N.Bacalso Avenue, Cebu City. The base is assigned as Base 8 of Yanson Group of Bus Companies. Their routes are from Cebu City to the areas within Central Visayas, Tacloban, Zamboanga Del Norte, and Zamboanga City..
Fleet
Vallacar Transit Incorporated has several units from Chinese brand buses. Some of their fleets are also provided by their parent company's coach building division, Vallacar Transit Incorporated - Transport Engineering and Bus Body Assembly Plant (VTI-TEBBAP).