Supriya Ghosh (Editor)

Thirteen Minutes Magazine

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Editor
  
Quinn Bui

Frequency
  
Bi-monthly

Paid circulation
  
15,000

Categories
  
Entertainment

Publisher
  
IMatrix Inc.

Unpaid circulation
  
51,000

Thirteen Minutes Magazine

Thirteen Minutes Magazine (sometimes abbreviated 13MinMag) is a magazine published by (IMatrix Inc.) in the United States which covers high fashion, Asian women’s beauty, movies/TV, food, and popular culture. It is a new magazine about bicultural Asians and those interested in Asian culture.

Contents

The magazine follows a typical format by featuring an editor’s monthly thoughts and table of contents in the first few pages, while also featuring advertisements. While some ads are unrelated to the fashion industry, the majority of ads are typically related to high fashion, makeup, film and women’s beauty related materials.

To date, the magazine has featured the following celebrities on the covers and inside its pages:

  • Brenda Song of the Disney Channel's "The Suite Life of Zack and Cody"
  • The Scorpion King's Kelly Hu
  • Battlestar Galactica's Grace Park
  • DJ Shy of the world famous Los Angeles based 102.7 KIIS FM.
  • Heroes' Masi Oka
  • HBO's Entourage's Rex Lee
  • Maggie Q of Die Hard 4 and Mission Impossible 3
  • Yunjin Kim of LOST
  • Nancy Yoon
  • Chloe Dao of Project Runway
  • Michelle Krusiec
  • Major Articles

    There are typically four to six major articles within the middle pages of the magazine. These articles are most commonly interviews, but there are also narrative articles as well as lists. Feature articles tend to focus mostly on celebrities, movies and high fashion how-to’s.

    Event attendance

    Thirteen Minutes is dedicated to supporting and serving the Asian and Pacific Islanders community. Thirteen Minutes continually attends events including MAGIC trade show, the Sundance Film Festival, the Los Angeles Lunar New Year Parade, Miss Asia, LA Fashion Week (and also Japan & Hong Kong) to mention just a few.

    Specialty Issues

    Every year, 13 Minutes Magazine publishes a number of specialty issues. These issues are often published as issues larger than the normal standard.

    Common specialty issues include:

  • Swimsuit Issue – Every Summer, 13 Minutes covers the industry’s hottest and sexiest bathing apparel in their scorching pages. In the vein of Sports Illustrated’s top selling swimsuit issue, 13 Minutes ensures that every page will leave its reader breathless. Hot and off the market, these swimsuits (not sold in stores and found nowhere else) are featured in the daring, sexy, and glossy manner as only 13 Minutes can provide.
  • Onboard Photographers

  • Don Le (2006)
  • Tony Nguyen Campobello (2006)
  • Paige Apadoca (2006)
  • Andrew Matusik (2006)
  • Wilfredo Pascu (2006)
  • Rodney Ray (2006)
  • Christopher Voelker (2006)
  • References

    Thirteen Minutes Magazine Wikipedia