Rocket Languages Ltd is an online language learning company founded in 2004 by current CEO Jason Oxenham and former director Mark Ling.
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Language courses
Rocket Languages offers 26 courses in 13 languages. All courses are web-based, do not require extra software installation and are compatible with Mac and PC.
Course access is provided via an online portal that requires a login, either on desktop or through an iOS or Android app. Members have lifetime access to their purchased materials which can be download for offline use.
Courses provide a variety of lessons in speaking, writing, listening, reading and culture. Other learning tools include voice recognition technology, interactive tests, personalized word lists, flashcards and motivational features.
History
When founded in 2004, Rocket Languages was self funded but became profitable after 12 months, after which revenue was reinvested back into developing new language courses.
Rocket Languages first developed Rocket Spanish, a Latin American Spanish course, followed shortly after by Rocket French, a French language course.
As of July 2016, Rocket Languages has developed 26 languages courses and has grown from 19 staff in 2007 to 33 in 2009.
Reception
In 2009, Rocket Languages had over 70 thousand customers of which more that half were American learners over 35 years of age. Rocket Languages courses are sold internationally to over 90 countries, with the main demographic being the United States of America, Britain and Canada.
As of January 2017, Rocket Languages has 1.2 million users worldwide.