Rahul Sharma (Editor)

New York and Company

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Traded as
  
NYSE: NWY

Key people
  
Greg Scott, CEO

Number of locations
  
553 (2011)

Founded
  
1918

Industry
  
Retail

Website
  
www.nyandcompany.com

Revenue
  
1.14 billion USD

Type of business
  
Public

New York & Company httpslh4googleusercontentcommLgoV5j5VYsUFt

Products
  
Women's Apparel & Accessories

CEO
  
Gregory J. Scott (12 Feb 2011–)

Headquarters
  
New York City, New York, United States

Profiles

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New York & Company, Inc., is a wear-to-work retailer for women. New York & Company apparel and accessories are sold through a nationwide network of retail stores, New York & Company Outlet Stores and through its ecommerce site.

Contents

NY&C headquarters are in New York City as is the flagship store located on 58th Street and Lexington Avenue. Greg Scott has been the company’s CEO since 2011.

New York & Company was founded in 1918 as Lerner Shops by Samuel A. Lerner and Harold M. Lane in New York City. Samuel Lerner was the uncle of renowned lyricist Alan Jay Lerner. In 1992, the company changed its name to Lerner New York and in 1995 to New York & Company. They have been publicly traded since 2004.

NY&C history

  • 1918 - The Lerner brothers, blouse manufacturers, open the first Lerner Shops store in New York City; 18 more shops opened later that year
  • 1930 - The first West Coast Lerner Shops location opens in Los Angeles, California
  • 1985 - Limited Brands purchases the company
  • 1992 - The company changes its name to Lerner New York
  • 1995 - The New York & Company brand, one of several labels Lerner New York carries, is introduced
  • 2002 - Lerner New York/New York & Company becomes an independent company when it is purchased from Limited Brands
  • 2005 - Flagship NY&C store opens in New York City at 58th Street and Lexington Avenue
  • 2006 - Ecommerce site nyandcompany.com is launched
  • 2010 - The New York & Company Outlet division is launched
  • 2011 - Greg Scott is appointed CEO
  • 2012 - NY&C Beauty, including fragrance, lip, and nail products, is launched
  • 2013 - The Eva Mendes Collection, an exclusive collection designed in collaboration with actress Eva Mendes, is launched nationwide

    • Celebrity partnerships

    Numerous celebrities have appeared in marketing initiatives for New York & Company including; Eva Longoria, Brooke Shields, Iman, Cindy Crawford, Eva Jeanbart-Lorenzotti,Jennifer Hudson, Maria Menounos, Ellen Pompeo and Patrick Dempsey.

    References

    New York & Company Wikipedia
    (Text) CC BY-SA