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DeNA

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Traded as
  
TYO: 2432

Founder
  
Tomoko Namba

Revenue
  
1.8 billion USD (2012)

Number of employees
  
2,363 (2016)

Headquarters
  
Shibuya, Tokyo, Japan

DeNA denacomjpimagesogpng

Type
  
Public kabushiki gaisha

Industry
  
Social Gaming, mobile portal, e-commerce, internet advertising, global business

Key people
  
Tomoko Namba Founder Isao Moriyasu CEO Makoto Haruta CFO Shuhei Kawasaki Director

Owner
  
Tomoko Namba (13.09%) Nintendo (10.00%) Japan Trustee Services Bank (13.00%)

Stock price
  
2432 (TYO) JP¥ 2,479 -40.00 (-1.59%)3 Mar, 3:00 PM GMT+9 - Disclaimer

CEO
  
Isao Moriyasu (25 Jun 2011–)

Founded
  
4 March 1999, Setagaya, Tokyo, Japan

Subsidiaries
  
Yokohama DeNA BayStars, Paygent, ngmoco

Video games
  
Final Fantasy Record K, Star Wars: Galactic Defense, Rage of Bahamut, The Idolmaster Cinderell, The Drowning

Profiles

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DeNA Co., Ltd. (Japanese: 株式会社ディー・エヌ・エー, Hepburn: Kabushikigaisha Dī-Enu-Ē, pronounced "DNA", stylized as :DeNA) is a provider of mobile portal and e-commerce websites based in Japan. It owns the Mobage platform, which is one of the most popular cell phone platforms in Japan. It also operates many other services, including a popular e-commerce website DeNA Shopping (formerly: Bidders).

Contents

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History

  • 1999
  • March: DeNA, Limited founded in Setagaya Ward, Tokyo
  • August: Relocates to Shibuya Ward, Tokyo and incorporates to become DeNA Co.
  • November: Launches the online auction service Bidders
  • 2001
  • February: Launches recycle and reuse information site Oikura
  • 2004
  • March: Partners with Index Corporation to launch a mobile auction site Mobaoku.
  • 2005
  • February: Lists on the Mothers section of the Tokyo Stock Exchange
  • 2006
  • February: Establishes a subsidiary Mobakore, launches the mobile gaming site Mobage Town (now Mobage) and mobile shopping site au Shopping Mall
  • May: Establishes a subsidiary, Paygent Co.
  • July: Acquires Airlink Co. and Takimoto Co.
  • 2007
  • February: Transfers to the First Section of the TSE
  • 2008
  • February: Relocates to Yoyogi in Shibuya Ward of Tokyo
  • April: Establishes Niigata Customer Support Center in Bandai, Niigata Prefecture
  • 2009
  • October: Oikura transferred to Proto Corporation in an asset purchase
  • 2010
  • June: E★Everystar, novel and comic posting community, launched in partnership with NTTDoCoMo
  • September: Shutters Mobage Town for PC, begins serving PC Mobage users with beta version of Yahoo! Mobage on Yahoo! JAPAN
  • October: Officially launches Yahoo! Mobage
  • October: Acquires U.S. game developer ngmoco
  • 2011
  • March: Consolidates Mobage Town and Plus+ (ngmoco's social gaming network) into a single global brand, Mobage
  • June: Japan Fair Trade Commission issues a cease-and-desist order against DeNA, finding that it violated article 19 the anti-monopoly act by pressuring or forcing game developers to release titles only for the Mobage platform
  • June: Founder and CEO Tomoko Namba stepped down to focus on her husband's recovery from an illness. Namba remained on the board as a director, with COO Isao Moriyasu being appointed President and CEO as well as general manager of social media, and the former CFO Makoto Haruta becoming the Director and Chairman.。
  • October: Reaches agreement with TBS Holdings to purchase the professional baseball team Yokohama BayStars
  • November: Formally announced intent to acquire a 66.92% stake in Yokohama BayStars Baseball Club, Inc., which operates Yokohama BayStars professional baseball team in Japan's Central League, for 6.5 billion Japanese yen from Tokyo Broadcasting System Holdings, INC. and BS-TBS, INC.
  • November: Following the June 2011 cease-and-desist order, GREE and KDDI file suit against DeNA, claiming 1.5 billion yen in damages
  • December: 11 of the 12 professional baseball club owners approve DeNA's acquisition of the Yokohama BayStars, with Tohoku Rakuten Golden Eagles dissenting. Yokohama DeNA BayStars comes into existence the following day, after transfer of club shares from Tokyo Broadcasting System Holdings.
  • 2012
  • March: Announced partnership with Disney to develop and promote mobile social games.
  • June: DeNA subsidy DeNA-China announced partnership with Chinese social network Renren to bring mobile games to Renren users using DeNA's Mobage social gaming platform.
  • October 23: Released VoIP+messaging service, comm
  • 2013
  • January 10: Announced social music service, "Groovy", along with a music partnership with SonyMusic, Universal Music Group, and several others.
  • January 10: New logo revealed as well as the consolidation of the names of various services, including renaming Bidders as DeNA Shopping and Skygate as DeNA Travel
  • January 10: Introduced the new slogan, "Delight and Impact the World"
  • December 4: Launch of the Manga Box app
  • 2015
  • January 20: Took ownership of MyAnimeList.net
  • March 17: A business alliance with Nintendo is formed.
  • 2016
  • October: DeNA shuts down its U.S. subsidiary DeNA Global, Inc. due to the Western market share not meeting expectations, and shift focus towards its partnership with Nintendo. Japanese HQ DeNA Co., Ltd. will still oversee prior product releases in the Western market however.

    • Subsidiaries

  • Mobaoku Co., Ltd.
  • PAYGENT Co., Ltd.
  • EVERYSTAR Co., Ltd.
  • MiniNation, Inc.
  • Air Link Co., Ltd.
  • DeNA Global, Inc.
  • Shanghai Zongyou Network Technology Co., Ltd (WAPTX Group)
  • IceBreaker U.S., Inc.
  • MyAnimeList, LLC
  • ngmoco
  • Yokohama DeNA BayStars (from 2012-)

    • Mobile games and products

    Title, Launch date

  • Mobage – Mobile games platform

    • 2010

  • Kaitō Royale

    • 2011

  • Blood Brothers

    • 2012

  • Rage of Bahamut
  • Marvel: War of Heroes
  • HellFire: The Summoning
  • Defender of Texel

    • 2013

  • Transformers: Legends
  • G.I. Joe Battleground
  • Monster Match

    • 2014

  • Godus
  • Super Battle Tactics
  • Star Wars: Galactic Defense
  • Hell Marys
  • Cupcake Carnival
  • Qube Kingdom
  • Pirate Bash

    • 2015

  • Blood Brothers 2
  • Transformers: Battle Tactics
  • Military Masters
  • Final Fantasy Record Keeper
  • Rob and Roll
  • Marvel Mighty Heroes
  • Legend Borne

    • 2016

  • Miitomo
  • Super Mario Run

    • 2017

  • Fire Emblem Heroes

    • References

    DeNA Wikipedia
    (Text) CC BY-SA