Boom is a Bollywood film released on 19 September 2003. It explores the involvement of the fashion world with underworld crime.
Directed by Kaizad Gustad and produced by Jackie Shroff's wife, Ayesha Shroff, the film features Amitabh Bachchan, Jackie Shroff, Gulshan Grover, Padma Lakshmi, Madhu Sapre, Zeenat Aman and Katrina Kaif. Boom was Katrina Kaif's debut film. She was a last minute replacement of model Meghna Reddy who left the film and Katrina was cast.
Anu Gaekwad (Madhu Sapre), Sheila Bardez (Padma Lakshmi) and Rina Kaif (Katrina Kaif) are three of India's top models and they are participating in a fashion show hosted by a prestigious brand of diamond jewelers. While on the ramp of the fashion show, one of the other models (perhaps intentionally) trips Anu, and she goes crashing down, which is a model's worst nightmare. Anu's supportive friends, Sheila and Rina, come to the rescue. The trio immediately confront the model who had tripped Anu and the argument (held in front of the audience) degenerates into a catfight. As the young ladies scuffle with each other, they are met with a big surprise. Hundreds of glittering stolen diamonds, which were due to be smuggled out of the country, fall from the model's hair and on to the ramp, only to be snatched up by paparazzi and celebrities alike.
Anu, Sheila and Rina are in shock as the fashion show turns to mayhem. The stolen diamonds are priceless and have to be recovered by the gangsters, who hold the three glamorous models responsible for the heist-gone-wrong. The diamonds were due to be smuggled to Dubai and were stolen by Chhote Mia (Jackie Shroff). They were then to be handed to his brothers. The leader of the trio, Bade Mia (Amitabh Bachchan) is determined to get the diamonds back and so begins a cat-and-mouse game between the three models and the three gangsters. Who will succeed in outwitting the others?Amitabh Bachchan as Bade MiaGulshan Grover as Medium Mia / Cutpiece Salim Suiting ShirtingJackie Shroff as Chhote Mia / 50-50Zeenat Aman as AliceKatrina Kaif as Rina Kaif / Popdi ChinchpokliMadhu Sapre as Anu GaekwadPadma Lakshmi as Sheila BardezJaved Jaffrey as Boom Shankar aka Boom BoomSeema Biswas as BhartiBoman Irani as Jewellery shop owner/Potential Diamond Buyer in DubaiBo Derek – Cameo appearanceManish Malhotra – Cameo appearanceWendell Rodricks – Cameo appearance
The film performed poorly at the box office. Its lifetime collections amounted to no more than Rs. 32 million (approx. USD 500,000), which would hardly cover the film unit's bills for tea and snacks. So dismal was the performance that the producer of the film, Ayesha Shroff, had to sell some assets belonging to herself and her husband (Jackie Shroff) in order to pay creditors; the money owed to one financer alone amounted to Rs. 180 million. Shroff was to indicate later that her marriage suffered as a consequence, and that her relationship with her husband "was tough after Boom."
The box office performance was particularly egregious in view of the fact that the film featured Amitabh Bachchan, an iconic hero of the Hindi film industry, in a leading role. The actor has attributed the film's poor performance to the incompetence of the film director and his disjointed, "chaotic" telling of what is actually "a chase-and-action story with good potential".
According to the Indian trade website Box Office India, with around 13,00,000 units sold, this film's soundtrack album was the year's tenth highest-selling.