Broadcast area The Upstate | Branding 107.3 JAMZ | |
City Anderson, South Carolina Slogan Today's R&B, 50 Minutes of Music Every Hour Frequency 107.3 MHz (also on HD Radio) Translator(s) 99.5 W258CB (Greenville, relays HD3)
98.5 W253BG (Greenville, relays HD2)
94.1 W231BA (Spartanburg, relays HD4) | ||
WJMZ-FM, 107.3 FM, is an urban contemporary radio station licensed to Anderson, South Carolina and serves the Upstate South Carolina region, including Greenville and Spartanburg. Branded as "107.3 JAMZ," the Summit Media outlet is licensed by the Federal Communications Commission (FCC) to broadcast at 107.3 MHz with an ERP of 100 kW. Its studios are located at Noma Square in Downtown Greenville, and its transmitter is located near Pendleton.
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The target audience is the 25-54 demographic and it is one of two stations in the Greenville/Spartanburg Arbitron metro exclusively serving the urban market (WMXP-LP 95.5 is the other). Its sister WHZT is a Rhythmic Contemporary Hit Radio station. According to recent Arbitron ratings, WJMZ has consistently maintained the position as the #1 radio station in the Greenville-Spartanburg (#60) radio market in most demographics for over 3 years.
History
107.3 began as WANS-FM on August 1, 1963. 107.3 WANS was a very highly rated Top 40 radio station for many years. They broadcast out of studios in Anderson, South Carolina on Clemson Boulevard. After being a top 40 powerhouse for many years, owner Radio Anderson sold them to another local owner in 1988. The new owner drastically cut staff, promotions, etc. Ratings dropped in a drastic way. By 1990, the station was bankrupt and then sold again. WANS-FM flipped from top 40 to adult contemporary-formatted WWMM as "Magic 107.3" in February 1991 after the station was sold to new owners. In 1994, due to low ratings and facing competition from WMYI and WSPA-FM, the adult contemporary format was dropped. 107.3 WWMM changed format and call letters to urban contemporary as "107.3 JAMZ", WJMZ.
In 1995, AmCom Carolinas Inc. sold WJMZ to WROQ owner ABS Communications Inc., which immediately took over WJMZ in a local marketing agreement, for $5.3 million.
WJMZ carried the station slogan, "The Peoples' Station" until 2003, in which it changed to "Today's R&B". WJMZ-FM earned a Marconi award as Urban station of the year from the National Association of broadcasters in 2009 and another for medium market personality of the year in 2010 awarded to Kelly Mac
They also recently added the addition slogan to the moniker, "50 Minutes of Music Every Hour", a slogan on other Cox Radio owned radio stations.
On July 20, 2012, Cox Radio, Inc. announced the sale of WJMZ and 22 other stations to Summit Media LLC for $66.25 million. The sale was consummated on May 3, 2013.
HD radio
WJMZ-HD2 broadcasts an alternative rock format branded as "X98.5" (relayed on FM translator W253BG 98.5 FM Greenville).
WJMZ-HD3 broadcasts an adult hits format branded as "99.5 Chuck FM" (on 97.7 until August 19, 2016, relayed on FM translator W258CB 99.5 FM Greenville).
WJMZ-HD4 simulcasts sister station WHZT. This is to feed a translator (W231BA 94.1 FM Spartanburg) that allows WHZT to boost its signal in Spartanburg County. Until August 6, 2012, this format was carried on WJMZ-HD2.