Branding "The Bridge At 105.5" First air date December 7, 1969 | Frequency 105.5 MHz | |
City Kiawah Island, South Carolina Broadcast area Charleston, South Carolina Slogan The Sound of Charleston | ||
WCOO (105.5 FM) is a radio station broadcasting an adult album alternative format. Licensed to Kiawah Island, South Carolina, USA, it serves the Charleston, South Carolina area. The station is currently owned by L.M. Communications II of South Carolina, Inc.. The station's studios are located in Charleston due west of downtown (west of the Ashley River) and the transmitter site is on Johns Island.
History
Originally, this station was licensed to Moncks Corner, South Carolina and broadcast at 3,000 watts. Eventually, the station got a power boost and changed its frequency to 105.3.
In the late 90s, WNST "New Star" played hot adult contemporary music.
In December 1998, WCOO switched from adult contemporary to rhythmic oldies, becoming "Cool 105.3". Soon, WCOO made big ratings gains at the expense of WXLY. WXLY recovered but WCOO continued to improve.
In January 2004, WCOO changed to its current format.