Stylerocks the jewellery website you ve been waiting for
StyleRocks is an Australian company that allows customers to customise their own jewellery. StyleRocks is completely based online, enabling persons to personalise, preview and have their jewellery delivered around the world. Daily Addict stated that StyleRocks allowed people to express their individuality through customisation.
Contents
Stylerocks customer unboxing their beautiful jewellery
History
StyleRocks was founded by Pascale Helyar-Moray who came up with the idea that customers should be able to create a piece of jewellery, exactly as they want it, for an affordable price. Helyar-Moray was inspired by the model of mass customisation as used by various fashion companies. After the birth of her twins, Pascale Helyar-Moray relocated from London to Australia and officially started StyleRocks.
Products
StyleRocks allows its customers to fashion their own bespoke items, including necklaces, rings, cufflinks, earrings and bracelets. StyleRocks also features the ability to print one's desired ring design in 3D prior to purchase,
Market
Jeweller Magazine reported that StyleRocks "was proving popular with the bridal market" Recently, In Startup Daily, Mat Beeche observed that StyleRocks had "a buyer return and purchase rate of 17%".
Cate Blanchett has been seen wearing StyleRocks jewellery.