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Roberto FE Soto (born October 12, 1960) is a Cuban-American communicator and educator who specializes in media, start ups, turn around projects and has covered politics, conflicts, and natural disasters. He has served as a producer for various major media organizations, including The Washington Post and NBC News. In 1987 he was the first and the youngest executive at Televisa owned Univision. Soto has written and produced award-winning broadcasts and documentaries in Spanish as well as in English. Before starting his teaching and global media consulting career, he served as NY Bureau Chief for Associated Press TV. Soto publishes Dose of News , CITY IMAGES and has been a guest commentator on popular media programs. Soto has earned advanced communication degrees and holds multiple awards, while he and his staff members have won various prestigious achievements, including 100 Influential Hispanics, Dupont and EMMY Awards. Professor Soto teaches online and consults for international media organizations, from his office on City Island, NYC., [1]
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Early life and education
Soto was born in Habana (Cuba) and raised in USA. He completed a BFA degree in Speech from FIU Miami and a Masters from WPUNJ, Wayne, NJ in 1987.
Career
Soto started his career in Miami working for WPLGTV as an anchorman and also worked as a reporter for community radio stations. In 1979 he worked as a producer for NBC, the nation's most popular TV Network. His production while in NBC included documentaries "Look Well At The Rainbow"E. Howard Hunt , "Kent State" Kent State shootings, "El Salvador" Salvadoran Civil War "The Sound That Wouldn't Die" Big band. After completing his degrees, there was a labor strike at NBC and Soto moved to Los Angeles, California with his wife and daughters, where he served as a manager at Univision TV Network and Telemundo TV Station Group, from 1987–1997, when he also established USIA-TV Marti for former President George Bush, among other media organizations of considerable relevance. Soto has lectures in Spanish and in English at many universities. He has also shared credits with Halle Berry and Warren Beatty. Soto is frequently invited to comment on TMZ and in panels and international media. Currently, he works in New York as Executive Director of IMAGINUS, and has served as a frequent distinguished lecturer at CUNY, TOURO, FDU, CNR IONA FDU SHU and other institutions for higher learning. He also manages several blogs and successful websites.
Throughout his distinguished career, Roberto Soto helped launch NBCNews' The Source and Overnight, Univision Noticias, Noticiero Telemundo, USIA-TV, News12 New York's First Regional Network, Associated Press Television News, Imaginus, City Images, Dose of News.
Awards
Roberto FE Soto has over the years been the recipient of several prestigious prizes and has served as a Gatekeeper and Juror for NY Press Club and International EMMY Awards. In 1985 he and his colleagues working on NBC News Overnight was recognized by the jurors of the duPont Columbia Awards as "possibly the best written and most intelligent news program ever."[1] They received the Alfred I duPomt prestigious journalism prize from Columbia University J School and shared the award with 60 Minutes correspondents. He then went to The Today Show. and other high rated and award-winning programs. In Spanish-speaking newsrooms, Journalists working in newsrooms under his directions have won multiple AP and EMMY Awards. Soto was honored to be on HISPANIC BUSINESS' first list of 100 Influential leaders in America.
Roberto Soto (Born 1960) The veteran journalist is the founding father of News 12 The Bronx and has many other credits.