Full Name Richard Musani Nationality Ugandan Title Head of Marketing Employer Movit | Residence Kampala - Uganda. Citizenship Uganda Home town Kapchorwa, Uganda | |
Born 15 June 1985 (age 31) ( 1985-06-15 ) Kapchorwa, Kapchorwa District Occupation Chartered Marketer & SME Consultant Known for Marketing Executive, MPL (2012 to date) Education Makerere University, Chartered Institute of Marketing | ||
Richard Musani (Born June 15, 1985) is a Ugandan chartered marketing executive, SME consultant, automotive expert and business columnist. He is the head of marketing for Movit Products Ltd, a personal care company, and former branch manager of Kampala Motors. He joined MPL in 2012 as the brand manager for Movit, a skin care brand, after a three-year and eight-month stint at Kampala Motors. He uses exhibits that have won MPL various trade show awards in the category of Best Exhibitor and was once the Acting President for the students’ guild of Kyambogo University.
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Musani was part of the team that developed the African SME Master Plan under the guidance of the African Union Commission. He also contributed to the publication of the first African Journal of Management (AJOM), an initiative of GIZ in cooperation with the East African Community (EAC).
Early life and education
Richard Musani was born in Kapchorwa, a town in eastern Uganda, on 15 June 1985. A Sabiny by tribe, he was born in a Christian family. He attended Kapchorwa Modern Primary School for his upper primary education where he was instrumental in the formation of debating clubs.
Musani then attended St. Peter's College Tororo for his secondary school education where he served as a voice for students, an assistant house prefect for Bernard Onyango House and also as a furniture prefect. He as well served as the chairperson of the Prefects’ Council for Tororo District.
Musani further went to Kyambogo University for his bachelor's degree where he was voted Guild Representative Councilor for the Faculty of Vocational Studies, appointed Guild Minister for Information, Mobilization, Communication and Transport and also named as acting president for the students’ guild. Subsequently, he joined Makerere University for his masters degree and CIM for a postgraduate diploma. Musani holds a Masters in Marketing (2011) from Makerere University and a Chartered Postgraduate Diploma in Marketing (2013) from CIM.
Career
Musani started out as a marketing executive at Riley Media prior to his eventual appointment as the branch manager of Kampala Motors in August 2010, where he handled a dealership for Subaru and Mahindra brands of automobiles which at the time generated US $4 million in annual sales turnover. He continued in this role until his appointment as the brand manager for Movit at MPL in October 2012. In March 2013, he was promoted to the position of Marketing Manager in the same personal care company and was in January 2016 further promoted to the head of marketing role, a position he still holds to date.
Under his stewardship, Musani has overseen the management and development of the new products Radiant, a hair care brand and Skin Guard, a skin care brand among other personal care brands at MPL. He has steered the growth of the personal care company in export markets. His cross-functional team has at least 120 staff who provide collateral support for all markets in the COMESA regional trade bloc. In October 2015, Musani was part of the team that developed the African SME Master Plan under the guidance of the African Union Commission. In the first quarter of 2016, Musani contributed to the publication of the first African Journal of Management (AJOM), an initiative of GIZ in cooperation with the East African Community (EAC). Musani is also the principal consultant for Rimusan Limited.