Type News/talk network Availability Mexico, United States Owner Grupo Fórmula | Country Mexico Headquarters Mexico City | |
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Slogan Abriendo la conversación | ||
Radio Fórmula is a Mexican talk radio network. Founded in 1968, Radio Fórmula programs are broadcast on more than 100 stations in Mexico as well as several stations in the United States.
Contents
It is the flagship product of Grupo Fórmula, which also owns the TeleFórmula cable news network and PM Onstreet, an outdoor advertising firm.
History
Grupo Formula traces its beginnings to 1968, when several Mexico City stations were split from Emilio Azcárraga Vidaurreta’s Radiópolis system. Among these was XEDF-AM 970. By 1984, Radio Fórmula operated five Mexico City stations: 970 AM, 1470 AM, 1500 AM, 103.3 FM and 104.1 FM.
On September 19, 1985, Radio Fórmula's headquarters in downtown Mexico City were destroyed by an 8.1 earthquake, which killed several hosts and employees and knocked the AM stations off the air for nearly a month (the FM stations' transmitters are based at the Torre Latinoamericana). The network later relocated to the Polanco neighborhood in the west part of the city. Journalist Pedro Ferriz de Con, who hosted a morning newscast on XEDF-AM, barely managed to survive and spent over a year hospitalized, whereas Sergio Rod and Gustavo Calderón, morning hosts of XEAI-AM, perished.
In 1987, Radio Formula was relaunched under the management of Rogerio Azcárraga Madero, nephew of Emilio Azcárraga Vidaurreta. This led to the establishment of a program schedule that offered a wide range of programs in news, sports, finances, entertainment and women’s talk. Among the personalities that have worked for Radio Formula over the years are Jorge Saldaña, Héctor Lechuga, Joaquín López-Dóriga, Maxine Woodside, Paola Rojas and Jorge Zúñiga.
In 1994, Radio Fórmula began to expand nationally and created three national networks featuring the programs of their major personalities. This unit is now known as Radio Fórmula Estados. In 2003, Radio Fórmula programming began to be available in the United States, on stations such as KUNX Los Angeles.
Programming
Radio Fórmula is organized into three national networks: the Primera Cadena (led by XERFR-AM/FM), the Segunda Cadena (XEDF-AM/FM) and Fórmula Femenina (XEAI-AM).