Product type Food Ambassador(s) Carl Heinrich Knorr | Owner Unilever Website www.knorr.com | |
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Introduced 1838; 179 years ago (1838) in Heilbronn, Germany | ||
Knorr (/ˈknɔːr/, often anglicized /ˈnɔːr/) is a German food and beverage brand. It is owned by the English-Dutch company Unilever since 2000, when Unilever acquired Best Foods, excluding Japan where it is made under license by Ajinomoto. It produces dehydrated soup mixes and condiments. It was known as Royco in Indonesia, and as Continental in Australia.
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History
Knorr was founded in 1838 by Carl Heinrich Theodor Knorr. Knorr headquarters is in Heilbronn, Germany. Products previously sold under the Lipton brand are now being absorbed into the Knorr product line. With annual sales topping €3 billion, Knorr is Unilever's biggest-selling brand.
An Israeli company based in Haifa, Israel Edible Products, produces kosher soups for Knorr that are sold in Israel and the United States.
Bouillon
In 1912 the first Knorr Bouillon cube was introduced.
Worldwide
Knorr is available around the world. In 1957, flagship Knorr brands like bouillon and soups were sold in 8 countries and by 2000, Knorr products were sold in nearly 90 countries around the globe. In Japan, Knorr is owned by Ajinomoto.