Supriya Ghosh (Editor)

Kerala State Beverages Corporation

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Area served
  
Kerala

Website
  
www.ksbc.kerala.gov.in

Founded
  
1984

Key people
  
S. Subbiah

Headquarters
  
Thiruvananthapuram

Type of business
  
Public Sector Corporation

Kerala State Beverages Corporation wwwksbckeralagovinimagesaboutbargif

Industry
  
Retail and Wholesale alcohol (IMFL) vending

Kerala State Beverages Corporation Ltd (BEVCO) is a public sector company owned by the Government of Kerala, which has a monopoly over wholesale and retail vending of alcohol in Kerala. It controls the retail sale of Indian Made Foreign Liquor (IMFL) and beer trade in the state.

Contents

History

As per recommendation of a judicial commission, Kerala Government in 1984 amended the Abkari Act and set up a Public Sector Corporation to procure spirit and arrange blending, bottling, sealing and distribution of arrack and sale of IMFL.

Organisation

KSBC is one of the most profitable public sector units of Kerala. The company is headed by a board with six members. The territory along with it sales and warehousing is divided into three regions by the corporation. Each region is headed by a Regional Manager. KSBC has had record sales during Onam, Christmas & New Year with Chalakudi reporting the highest sales and Badiadka being the second Incidentally Chalakudi records an average daily sale of Rs. 5-7 lakhs. Rum and brandy together account for 94% of KSBC sales in Kerala. Kerala is the largest consumer of rum in India.

KSBC has about 19 warehouses and 337 retail outlets throughout Kerala.

Social impact

With one of the highest per capita consumption of alcohol in India, alcohol-related problems are on the rise with even the President expressing deep concern about the rising alcoholism in Kerala.

References

Kerala State Beverages Corporation Wikipedia