Industry Textiles Founder T S Kalyanrama Iyer Key people T.S. Pattabhiraman Revenue 6 billion INR Number of employees 3,000 | Successor T.S. Pattabhiraman Products Textiles Founded 1909 | |
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Kalyan Silks was founded in Thrissur in 1909 as a store specializing in silk. Today, it has 21 showrooms in India and the UAE, making it India’s largest silk saree showroom network. Mr. T. S. Pattabhiraman is the Chairman and Managing Director of the group. Under his leadership Kalyan Silks has been able to add at least one new showroom to their network every year. He is also credited for redefining silk trade through innovative concepts that include introducing India’s first branded bridal silk saree, “Saugandhika” and being the first textile retailer to create in-house brands. These innovations coupled with inventive retail practices is what has shaped Kalyan Silks’ success. With a turnover of 1100 crores, 1000 weaving centers, 300 design centers, 100 production units and 4000 employees, the Kalyan Silks is a formidable force in textile retail. Malayalam superstar Prithviraj Sukumaran has been the brand’s ambassador since 2011.
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Kalyan Silks started its first showroom in 1909 in Thrissur. Later on it expanded to South India and now has 24 showrooms. It also owns India’s largest wholesale textile showroom situated at Thrissur. According to media reports, the advertising and marketing budget of Kalyan Silks is around Rs 25 crore and is handled by DDB Mudra Max.The company has 4,000 employees and turnover of about Rs 1100 crore per annum. Kalyan Silks garments are now available online in their official website. Kalyan Silks offers loyalty program to attract more customers and is handled by IT PLORE.