Branding 92.1 Party FM Frequency 92.1 MHz Format Classic Hits City of license Pilot Rock | Slogan Classic Hits Now First air date July 9, 2006 (as KLTB) Address Pendleton, OR 97801, USA | |
Broadcast area Tri-Cities/Walla Walla, Washington Sister stations KWVN-FM, KWHT, KUMA, KTIX, KWRL, KTEL, KCMB | ||
KUMA-FM (92.1 FM) is a radio station licensed to serve Pilot Rock, Oregon, United States. The station, established in 2006, is owned by the Capps Broadcast Group and the broadcast license for this station is held by UMA, LLC.
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Programming
KUMA-FM broadcasts a classic hits music format to the greater Walla Walla, Washington, and Pendleton, Oregon, areas. KUMA-FM is one of several Oregon radio stations serving the larger city across the border in Washington.
The KUMA-FM signal is considered a rimshot and is not currently strong enough in the Tri-Cities, WA area to garner any significant ratings. Capps Broadcasting' KWHT is the only station of the group that regularly shows up in the Tri-Cities, WA Arbitron ratings.
History
This station received its original construction permit from the Federal Communications Commission on May 26, 2006. The new station was assigned the call sign KLTB by the FCC on June 26, 2006. The station began broadcasting an oldies music format branded as "Oldies 92.1" under program test authority on July 9, 2006. KLTB received its license to cover from the FCC on September 1, 2006.
License holder Charles R. Nelson reached an agreement in November 2006 to sell this station to general manager Jeffrey Aaron Bruton's Bruton Broadcasting, LLC, in exchange for the assumption of approximately $354,000 in debt and other obligations. Bruton had been operating KLTB under a local marketing agreement since June 16, 2006. The deal was approved by the FCC on January 18, 2007, and the transaction was consummated on January 29, 2007. The new owners applied to the FCC for a new call sign and the station was assigned KVAN-FM on August 7, 2007. The call sign change was part of a rebranding as the station shifted to a classic hits format.
Just over one year after the call sign change, in August 2008, Bruton Broadcasting, LLC, reached an agreement to sell this station back to Charles R. Nelson in exchange for approximately $320,000 in debt relief. The deal was approved by the FCC on October 22, 2008, and the transaction was consummated on October 23, 2008.
In October 2009, Charles R. Nelson reached an agreement to sell KVAN-FM to the Capps Broadcast Group through their UMA, LLC, holding company for a total of $625,000. UMA, LLC, is owned by David N. Capps and Clare Capps of Walla Walla, WA. The deal was approved by the FCC on November 30, 2009, and the transaction was consummated on December 18, 2009. On January 18, 2010, the new owners had the FCC change the station's call sign to KUMA-FM. (The KUMA-FM calls were formerly at 107.7 FM Pendleton, OR, currently KWVN-FM.) On January 27, 2010 KUMA-FM changed their format to adult contemporary, the format KUMA-FM had previously at 107.7 FM.
On March 1, 2015 KUMA-FM changed their format to classic hits, branded as "92.1 Party FM".