First air date 1948 Class C City of license Las Vegas Owner Lotus Broadcasting Corp_ Branding La Caliente 1230 | Power 1,000 watts Frequency 1230 kHz Format Regional Mexican Area Clark County, Nevada Sister stations KRLV | |
Broadcast area Las Vegas metropolitan area Slogan La que te prende en Las Vegas Translator(s) 98.9 K255CT (Henderson) | ||
KLAV is a commercial radio station located in Las Vegas, Nevada, broadcasting on 1230 AM. It is owned by Lotus Broadcasting Corp. Its studios are in the unincorporated community of Spring Valley in Clark County and its transmitter is in North Las Vegas.
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History
KLAV ran a middle-of-the-road (MOR) format until the late 1970s. In early 1979, at the peak of the disco craze, the station endeared itself "Disco 1-2-3 KLAV". KLAV evolved into a Top 40 format in the early 1980 under then program director Ted Ziegenbusch. It played a lot of R&B/Urban music that key rival Top 40 station, 98.5 KLUC, would not play at the time. KLAV was the first commercial station to play rap/hip-hop music in Las Vegas. In 1985 the station briefly switched to an easy-listening format and changed its call letters to KEZD but returned to its traditional KLAV name and time-brokered format by 1987.
KLAV previously broadcast from atop the former Bob Stupak's Vegas World Hotel & Casino until its closure in 2000. The station broadcast in a few locations around the Las Vegas Valley but eventually settled down at its current West Sahara Avenue location.
On April 20, 2015, after 28 years in the format, and over a year after being sold to Lotus Broadcasting, KLAV without warning began stunting with construction sounds.
Sports Rights
KLAV currently has sports rights to the Nebraska Cornhuskers.