City El Paso, Texas Frequency 750 kHz Format Spanish News/Talk | Broadcast area El Paso area First air date 1985-04-18 (as KEPB) | |
Slogan Aqui Esta Todo (Everything is Here) | ||
KAMA (750 AM) is a radio station broadcasting a Spanish News/Talk format. Licensed to El Paso, Texas, United States, the station serves the El Paso area. The station is currently owned by Univision Communications through its licensee Tichenor License Corporation and features programming from Univision Radio.
History
The station went on the air as KEPB on 1985-04-18. On 1985-07-11, the station changed its call sign to the current KAMA.
The origins of KAMA trace back to Mexican station XELO (AM) on 800 kHz. XELO was programmed in Spanish starting in the 1930s. By the 1940s, the station was Spanish language by day and English brokered time at night, when the skywave propagation kicked in. The station was legendary for items such as patent medicine offers, "Autographed Photos of J Christ of Biblical fame", live chicks by mail, and Carr Collins Crazy water crystals.
In 1972, AM 800 began to broadcast taped Top 40 programming in English as XEROK, and XELO's daytime format moved to a new AM in El Paso, on 1060 KAMA. In 1985, KAMA moved to its new signal on 750, which operated 24 hours a day; the 1060 frequency became KFNA, now known today as KXPL.
The station was sold to Tichenor Media, operator of longtime rival KBNA in 1994. Tichenor merged into Heftel broadcasting in 1997, changed name to Hispanic Broadcasting Corp in 2000, and merged into Univision Communications in 2003.
KAMA will soon be a part of the Univision America Talk Radio network on July 4.