Puneet Varma (Editor)

ID (public relations)

Updated on
Edit
Like
Comment
Share on FacebookTweet on TwitterShare on LinkedInShare on Reddit
Website
  
[1]

Founder
  
Kelly Bush

Type of business
  
Private

CEO
  
Kelly Bush (1993–)

Founded
  
1993

Key people
  
Kelly Bush, CEO Mara Buxbaum, COO Category:Public Relations

Headquarters
  
Los Angeles, California, United States

ID is an independently owned and operated public relations firm. ID works with actors, directors, writers, musicians, brands, corporations and production companies.

Contents

ID was established in 1993 by Kelly Bush and has offices in Los Angeles and New York City.

Kelly Bush

Kelly Bush founded ID in 1993, having only two years of business experience. Her first major client was Patrick Stewart, who is still represented by Bush today. Bush’s longtime clients include Tobey Maguire, Diane Lane, Ben Stiller, Catherine Keener, Alicia Keys and Paul Reubens; she also consults with Warner Bros. Pictures Group as well as Sony Pictures Classics. In 2008, Bush formed VIE Entertainment where she became manager to Paul Reubens and Academy-award nominated actress Ellen Page.

A 2011 NY Times profile described the firm as one of “a handful of elite firms that protect and promote the biggest names in show business..” and mentioned clients including Paul Reubens (Pee Wee Herman), Ben Stiller, Tobey Maguire, Amy Adams, Josh Brolin, Natalie Portman, Sean Penn and others.

Drake

Drake and the company had a high-profile parting in 2014.

Divisions

ID’s divisions include film, brands, talent, digital, and music. Clients for each division include:

  • Film
  • The King's Speech

    Twilight

    Which Way Home

  • Brands
  • Variety Power of Women

    ELLE women in Hollywood

    Tiffany & Co.

  • Digital
  • Paul Reubens

    Ben Stiller

    Stand Up to Cancer

  • Music
  • A. R. Rahman

    Natasha Bedingfield

    LL Cool J

    References

    ID (public relations) Wikipedia