Initial release 2011 (2011) License Proprietary | Available in Multilingual | |
Developer(s) Hookt Inc. (owned by airG Inc.) Operating system Type Instant messaging Social Networking | ||
Hookt is a proprietary, cross-platform instant messaging and social networking service for smartphones and select feature phones that use the internet for communication. In addition to text messaging, users can build a closed and private social network to share images, messages, video, and audio media messages as well as their location using integrated mapping features.
Contents
History
Hookt was launched in early 2012 to much fanfare on the BlackBerry, iOS, Android, and Web/Desktop platforms with a full feature set.
The company which owns Hookt initially used the brand to promote a 'private label mobile community' which was a social chat community on WAP, SMS, and J2ME enabled handsets. The service was initially launched as a co-branded service in the United States with the Boost Mobile network.
Technical
Initial product features included: Group chat (enabling the creation of group conversations with up to 10 people). Stickers (sending proprietary images and stickers as part of the conversation window). PC messaging (multi-device broadcasting for example from BlackBerry PlayBook to iPhone). Read indicators (providing visual delivery receipt). Photo & video sharing (Allowing the upload of photos and videos from a mobile device). Push Notifications (across Nokia, BlackBerry, Android, and iOS). Inbox integration (allowing devices to see the messages in the native inbox) & BBM (BlackBerry Messenger) integration.
International Distribution
As of Dec 2013, Hookt had a footprint of over 20 million consumers globally, at times reaching the top 5 downloaded app in countries such as Germany, Austria, Turkey, Pakistan, Nigeria, Mexico, Korea, Canada, and United States,