Nationality American | Name Hal Bringman | |
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Occupation Digital media expert and marketing executive Known for MP3.com IPO, DoubleDown Interactive acquisition | ||
Hal bringman interviewed at the future of television conference 2010
Hal Bringman is an American marketing executive best known as founder and president of NVPR, a digital media development company. Bringman is also a columnist for Digital Media Wire, and serves on the board of directors for Public Knowledge, a digital media advocacy non-profit group, in addition to being an angel investor. Bringman serves as the social gaming chairman for EIG, the European iGaming Congress and Expo owned by event conglomerate Clarion.
Contents
- Hal bringman interviewed at the future of television conference 2010
- 2009 icis shanghai hal bringman
- Career
- References
According to the New York Times, "during the dot-com boom, Bringman helped mold the public image of the music-sharing services MP3.com and Napster." His firm typically takes equity stakes in startup companies in place of fees. NVPR won the first "TV 360" competition at the Banff World Television Festival. His career and experiences have been chronicled in books and a documentary, including Off The Charts by Bruce Haring, the documentary film I Need That Record, and Sonic Boom, a 2002 book by John Alderman with a forward by Herbie Hancock.
2009 icis shanghai hal bringman
Career
Upon graduating college, Hal Bringman worked in the music industry on the east coast and subsequently moved to Los Angeles from New York in 1997. He founded Hal Bringman Public Relations in Los Angeles, with the digital music distribution website MP3.com as the firm's first client, Bringman created the public relations strategy for the company, and according to the New York Times, "during the dot-com boom, Bringman helped mold the public image of the music-sharing services MP3.com and Napster."
In 1999 MP3.com went public and for a time its value approached $7 billion. According to Credit Suisse, it was their single largest independent Internet IPO of the time, raising nearly $380m in one day. Bringman worked with MP3.com until October 1999, after which it was acquired by Vivendi Universal.
In 2001, Fabrice Grinda asked Bringman to handle public relations for the start-up company Zingy, a ring tone provider, in exchange for a percentage of the business. The business sold for $100 million in 2005.
Bringman later formalized the concept of exchanging company equity for marketing and business development services, founding New Venture PR (shortened to NVPR). The New York Times has stated that "Bringman...typically take[s] an equity stake in their clients' companies rather than charge a fee for their services." The firm often works with "disruptive ITV startups whose business models challenge both legacy business models and lagging copyright reform." NVPR won the first "TV 360" competition at the Banff World Television Festival. NVPR is currently based in Seattle with a creative services satellite in Buenos Aires that he started after moving to Buenos Aires in 2008, where he maintains a home in addition to Seattle.
Starting in October 2010, Bringman began working on social gaming strategy for Double Down Interactive, the world's largest virtual casino. DDI became the fourth most popular social feature on Facebook within a year, and Bringman introduced the company to International Game Technology, who acquired the company for $500 million. According to VentureBeat, as of April 2012 Bringman is chairman of the social media portion of the iGaming Summit.
Public Knowledge, a Washington, D.C-based digital media advocacy non-profit aimed to "preserve the openness and innovation of the Internet," announced in December 2012 that Bringman had joined its board of directors.
He is also a contributing columnist to the publishing company Digital Media Wire and other publications.