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Gallup Pakistan, affiliated to Gallup International Association, is a research organization located in Pakistan. It was established in 1980 by experts trained at Massachusetts Institute of Technology (MIT), Stanford University and Wharton School of Business. It is now considered the country’s largest and oldest research institution. It is not related to The Gallup Organization.Each year Gallup Pakistan conducts several high profile studies for the Government of Pakistan and international agencies. It has worked for a number of UN agencies in Pakistan, and has occasionally provided research support for projects conducted by academic institutions, World Bank, WHO, UNICEF, ILO, UNIDO etc.
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Field Network
They have three service offices at Karachi, Lahore and Islamabad and a large network of Field Staff, operating from 17 Field Offices located in all the four provinces of the country. It has local teams in 34 districts.
Currently, their field offices are headquartered in the following locations, from where they cover rural and urban areas in the surrounding districts.
Gallup Pakistan Media Report
Gallup Pakistan Media Reports & Media Surveys have been providing the Media Industry’s Key Figures for over 30 years. It also provides the country’s Television Ratings, subscribed by all of the top ten advertising agencies, and it also carries out extensive research on newspaper and radio audiences. Gallup launched people meters in Pakistan.
Cyberletters
Gallup Pakistan’s weekly and monthly editions of cyberletters are able to provide a comprehensive review of the changing patterns of Pakistani mind as well as Pakistani market. Weekly Cyberletters are a compilation of Gallup Pakistan’s daily Polls and monthly cyberletter provides media trends.
Gallup Pakistan's Gilani Poll
Gallup Pakistan releases one press release every working day on a public interest issue based on Nationally Representative Surveys.
30 Year Celebration Seminars
Gallup Pakistan is celebrating 30 years of its working in Pakistan. Under this celebration Gallup Pakistan has conducted 3 Research Seminars on issues of Public Interest. Purpose of these seminars is to compile a history of Public Opinion and Social Attitudes of Pakistan since 1980.
Following are the details of the seminar
30 Years of Polling on Family and Society: Perceptions of Pakistani Public about women, Family, Community and Formation of Civil Society in the Country
30 Years of Polling on Education in Pakistan: Debate on the issue of Educational Research in Pakistan and identifying avenues of further improvement.
30 Years of Health Care, Lifestyles and Diseases: Compilation of findings on Health Research presented to related colleagues in February, 2010 at a Roundtable organized by Gallup and Gilani in collaboration with Biocare Labs, Islamabad.
Gallup International
Gallup Pakistan is the sole representative of Gallup International in Pakistan. Their global affiliation has enabled them to draw on a distinguished network of research agencies spread across the world in more than 60 countries of Americas, Europe, Asia, Africa and Australasia. Gallup Pakistan's reputation for accuracy, integrity and quality has been creditably maintained and recognized in the country since its establishment. As an affiliate of Gallup International, global World standard Quality Procedures are meticulously followed by Gallup Pakistan.