Industry Wellness Headquarters New Delhi Owner Practo | Founded India Area served worldwide | |
Services Online Weight Loss Plans, Corporate Wellness Programs, Weight Management Apps | ||
FitHo is a web and app based weight management program that provides personalised diet and exercise plans. FitHo was acquired by Practo in April 2015.
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Background
Fitho was founded in 2010 by Dhruv Gupta, who graduated from University of Michigan and Prachi Gupta who studied at Indian Institute of Management Ahmedabad. After noting the rise in obesity in India, they were inspired to create a weight loss program that was practical, accessible & affordable.
Overview
Fitho's core approach includes leveraging technology to provide users with a customised weight loss solution that comprises a diet plan and an exercise program. This is combined with access to health professionals like nutritionists and fitness trainers over email and phone. The information needed to create each weight loss plan is collected through a simple questionnaire online, and supplemented through telephone calls & email. Each user gets a weekly diet and exercise plan along with tools to track user compliance and weight.