Type Subsidiary Founded 1983 | Industry Automotive Website www.falkentire.com | |
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Profiles |
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Falken Tire is a Sumitomo Rubber Industries (SRI) brand of passenger car, light truck, and medium truck tires. The company was launched in its native country of Japan in 1983 and was introduced to the North American market two years later. Falken has now become a stand-alone brand that focuses on UHP (Ultra High Performance) products while utilizing professional motorsports to further develop and improve products for worldwide distribution.
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Sumitomo Rubber North America, Inc., formerly known as Falken Tire Corporation, is the corporate headquarters based in Rancho Cucamonga, CA with a West Coast distribution center in Ontario, CA. Additional Falken Tire distribution locations include warehouses in Illinois, Florida, New Jersey, and Texas.
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Timeline
Motorsports
Falken Tire Corporation has participated in many motorsport activities, including the Tudor United Sports Car Championship IMSA, the former American Le Mans Series ALMS, British Drift Championship, Irish Drift Championship, Drift Allstars European Series with driver James Deane, Formula Drift Series Formula D, ADAC 24 Hours of Nürburgring and International Drift Series. Drivers for the IMSA GT Class were Wolf Henzler and Bryan Sellers, in which they co-piloted a Porsche 911 991 RSR. Current sponsored drivers for Formula Drift competition are Daijiro Yoshihara, Justin Pawlak, and Aurimas "Odi" Bakchis. Current drivers for British Drift Championship competition are Matt Carter, Paul Cheshire and Alan Green. Current 2010 drivers for International Drift Series are Remmo Niezen, Lars Verbraeken and Lennard Wanders.
Falken has sponsored racing series such as ALMS and domestic championships like Super Taikyu series, 24 Hours Nürburgring and drifting series such as Formula D and D1 Grand Prix. Falken was previously the title sponsor of the British Drift Championship until 2010 when Maxxis Tyres became the title sponsor.