Audience share 1.6% (2012, ) | Country Netherlands | |
Network Discovery Networks Benelux Owned by Discovery Networks Northern Europe (Discovery Communications) Picture format 576i (PAL) 16:9 SDTV
1080i (HDTV) Slogan Tot hier en verder (Till here and beyond) | ||
Discovery Channel is a Dutch television channel. Its primary target is men aged 25–39.
Cable television has a very high penetration in the Netherlands, and the Discovery Channel is available on virtually every platform. It has enjoyed relatively high ratings for several years; in 2003 it had 1.5 percent share of all viewing, which had risen to 1.8 percent in 2008.
The Dutch Discovery Channel distinguishes itself from other versions by having broadcast live sports events. In late November it broadcast three matches from the Eredivisie. The highest rated of these matches was seen by 805,000 viewers.
In August 2009 the channel switched to the 16:9 widescreen format.
In May 2012 Discovery Networks Benelux launched a HD simulcast of Discovery Channel in the Netherlands, replacing Discovery HD Showcase and was first introduced by UPC Netherlands.
Animal Planet, Investigation Discovery and TLC are also widely available in Netherlands. Discovery World and Discovery Science are available in the Netherlands as well, but they are only distributed as part of bonus packages.