Supriya Ghosh (Editor)

Cereal Partners Worldwide

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Headquarters
  
Lausanne, Switzerland

Founded
  
1989

Founders
  
Nestlé, General Mills

CEO
  
David P. Homer (2014–)

Parent organizations
  
Nestlé, General Mills

Cereal Partners Worldwide httpsmedialicdncommprmprshrink200200AAE

Cereal Partners Worldwide S.A. is a joint venture between General Mills and Nestlé, established in 1991 to produce breakfast cereals. The company is headquartered in Lausanne, Switzerland, and markets cereals in more than 130 countries (except for the U.S. and Canada, where General Mills markets the cereals directly).

The company's cereals are sold under the Nestlé brand, although many originated from General Mills and some, such as Shredded Wheat and Shreddies, were once made by Nabisco. In Australia and New Zealand, some of CPW's products are sold under the Uncle Tobys brand.

The company's UK division is based in Welwyn Garden City.

References

Cereal Partners Worldwide Wikipedia