Name Bekeme Masade | ||
Full Name Ilobekeme Chikodili Masade Occupation Social entrepreneur, public relations specialist | ||
Bekeme Masade is a Nigerian social entrepreneur and the executive director of CSR-in-Action.
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Biography
Bekeme Masade was born and raised in Lagos. She graduated with a second class upper degree, BA (Hons) English, from the University of Lagos in 2004. In January 2008, she was selected as one of 18 young professional contestants chosen from Africa and the Diaspora to participate in The Apprentice Africa.
As a social entrepreneur, Bekeme Masade is the executive director of CSR-in-Action, a social business networking platform and advisory enterprise, dedicated to corporate social responsibility, women and youth empowerment, and sustainable development in Nigeria. CSR-in-Action compiled the first ever social investment report in Nigeria titled "The Collective Social Report: Nigeria 2012" endorsed by the United Nations Framework Convention on Climate Change (UNFCCC), and supported by United Nations Global Compact (UNGC), in which she was named editor-in-chief in March 2012. The 2013 report saw the organization's introduction of a sustainability ranking index. In 2014, CSR-in-action was lobbying to unlock over $100 billion in mineral resources potential.
Bekeme Masade organized the Nigerian Business Council for Sustainable Development (NBCSD) in May 2014, an initiative spearheaded by Shell Nigeria which aims to form a coalition of businesses across all sectors to drive collective development.