Puneet Varma

7flix

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Launched  28 February 2016
Owned by  Seven West Media
Slogan  We've Got the Flix
Network  Seven Network
Picture format  576i (SDTV) 16:9
Country  Australia
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7flix station promo and loop


7flix is an Australian free-to-air digital television multichannel, which was launched by the Seven Network on 28 February 2016.

Contents

7flix prg 2016


History

On 18 December 2015, a test pattern began broadcasting on channel 76 reading "New Channel Coming Soon". Seven acknowledged the broadcast and director of programming Angus Ross formally announced on 1 February 2016 that Seven was launching a new channel and more details would be released soon. During the ad-break of miniseries Molly on 7 February 2016, Seven announced that channel 76 would be named 7flix and would be launched on 28 February 2016. The "New Channel" test pattern was then replaced with a continuous promo loop for 7flix.

7flix began broadcasting at 6am on 28 February 2016 in MPEG-4, as seen in a YouTube video showing the promo loop ending and a re-run of Once Upon A Time starting afterwards. The channel airs movies in its prime time slots with television series and other entertainment at other times. 7flix was added to Seven's live streaming service PLUS7 Live upon its launch.

On 13 April 2016, it was announced the channel would amend its schedule, shifting its focus from movies to more American dramas. This change began in the weeks prior when Grey's Anatomy premiered at 8:30pm, which was initially designated as a 'movie-exclusive' timeslot. The change also sees the addition of repeats of Criminal Minds to Thursday nights.

On 3 June 2016, 7flix became available on more TVs as the channel switched to MPEG-2.

Programming

The launch titles for 7flix included new episodes of US series Once Upon A Time, The Muppets, The Mindy Project and The Amazing Race, which had previously debuted on the Seven Network. Premiere series such as Grandfathered, Galavant and Agent Carter debuted at a later date.

Availability

7Flix is controlled from Broadcast Centre Melbourne and then transmitted via MediaHub in Sydney.

7flix is available in standard definition digital in metropolitan areas and regional Queensland through Seven Network owned-and-operated stations including ATN Sydney, HSV Melbourne, BTQ Brisbane, SAS Adelaide, TVW Perth and STQ Queensland.

Regional affiliates Prime7/GWN7 mentioned that the Prime's national headquarters in Canberra is incapable of upgrading their playout facilities, which causes them not to show 7flix in their coverage areas. Upon transferring their playout to MediaHub Australia (located within the Sydney suburb of Ingleburn) in December 2016, network officials assured that they will look forward in launching 7flix to Prime7 and GWN7 soon within 2017.

Southern Cross Television and WIN Television, meanwhile, have no announcements to launch 7flix in their broadcast areas.

7flix became available to Foxtel cable subscribers with iQ3, iQ2 and iQ1.5 set top boxes on Channel 187 since 24 March 2016.

On 3 June 2016, 7flix became available on more TVs as the channel switched to MPEG-2.

Not available in CBN Southern NSW and the ACT, NEN Northern NSW and Gold Coast QLD, AMV Regional VIC, PTV Mildura, GWN7 Regional WA, MTN Griffith, SES/RTS Eastern SA, TNT Tasmania, TND Darwin, GTS/BKN Western SA and Broken Hill NSW and QQQ Remote Central and Eastern.

References

7flix Wikipedia


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