Type Private Predecessor Eliyon Technologies Website www.zoominfo.com | Industry Software as a Service Number of employees 100-200 Founded 2000 | |
Subsidiaries Bizo (sold to LinkedIn in 2014) Headquarters Waltham, Massachusetts, United States Founders Michel Décary, Jonathan Stern Profiles | ||
ZoomInfo is a subscription-based software as a service (SaaS) company based in Waltham, Massachusetts that sells access to its database of information about business people and companies to sales, marketing and recruiting professionals. The company was originally established in 2000 as Eliyon Technologies by founder and CEO, Yonatan Stern.
Contents
Overview
Zoom Information Inc. (ZoomInfo) was founded by Jonathan Stern in 2000 as Eliyon Technologies. The company’s investors include Venrock Associates, Ascent Venture partners, Commonwealth Capital Ventures, Flagship Ventures and Vulcan Capital.
Business model
Zoominfo is a database marketing company. In Zoominfo's original business model, it sold access to its database of information about business people; its initial customers were human resources professionals, and people interested in targeting ads to business people and tracking their responses. In 2005 it said had information on about 25 million people and 1.5 million companies; by 2007 it said it had information on about 40 million people.
Zoominfo acquired and maintains its database by copying data from the internet using a proprietary web crawler called NextGenSearchBot, analyzing the copied data to extract information, and storing the information in a database.
Part of the company's business model involves copying contents of web pages and storing them on its servers, and according to patent attorney Gene Quinn who runs the IPwatchdog intellectual property blog, this activity violates copyright law.
Competition
Zoominfo's competitors are sites such as Linkedin, BoardEx, InsideView, Lead411, LeadGenius, Leadiro, and Hoovers.