Industry Restaurants Website Yolato.com Type of business Private | Key people Reggie "Bear", Mascot Founded Edgewater | |
Products Frozen Yogurt
Gelato
Crepes
Sorbet Headquarters New York City, New York, United States Profiles | ||
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Yolato is an upscale franchise of frozen dessert restaurants headquartered in New York City. There are currently 3 stores, 2 in New York City and 1 in New Jersey. The frozen yogurt store based out of Edgewater competes in the tri-state area against other frozen yogurt specialty stores such as Red Mango and Pinkberry.
Contents
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Menu
Yolato's menu consists of Original, Green Tea and Blackberry flavored frozen yogurt style desserts, in two sizes. New flavors are constantly being tested and added, "forest-berry" being a recent example. Other products offered include gelato, sorbets, and crepes. Fruit toppings, cut fresh on-site, include: strawberry, raspberry, blueberry, blackberry, banana, kiwi, mango, and pineapple. There are also a variety of dry toppings to choose from, including: almonds, carob chips, chestnuts (new topping), chocolate chips, Cocoa Pebbles, Fruity Pebbles, coconut, mochi (rice cakes), yogurt chips, cookies 'n cream, granola, and Cap'n Crunch.
Nutrition facts
A single serving of Yolato "Original Frozen Yogurt" is 120g. Yolato's Original Frozen Yogurt is fat-free. The addition of toppings adds calories, sugar, and fat.
Competitors
Yolato has had to compete with the recent influx of competitors from the west coast and internationally. Key competitors include Pinkberry, Kiwiberri, Berri Good, Yogurberry, and Red Mango,USA.
Yolato Express
Yolato has launched Yolato Express, whose first location opened in River Edge, New Jersey. It offers frozen yogurt and gelato with fresh toppings, although a more limited menu than the traditional shops. The River Edge location also offers coffee and espresso (serving Illy coffee). The soft-serve machines are being installed right now - there are over 30 around town so far and over 50 shops have signed up - the company's goal is to make Yolato Express available at over 100 locations in the tri-state area by the end of the year - far surpassing the number of Pinkberry and Red Mango outlets.