Type of site Website builder Industry Website Development | Area served Worldwide Website webflow.com | |
Headquarters San Francisco, California Founder(s) Vlad Magdalin, Sergie Magdalin, Bryant Chou | ||
Webflow is a professional drag and drop tool built for designing websites using responsive web design best practices. The service allows businesses and freelance professionals to design and publish websites without any coding. Functionality such as social plug-ins, contact forms, and animated interactions can be created through the platform.
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In contrast to most website builders, which aim to allow non-technical individuals to publish websites as easily as possible, Webflow caters to professional and aspiring designers wanting to reduce the cost and time associated with relying on developers for technical assistance.
Overview
Webflow is a cloud-based software as a service (SaaS) that allows designers to build production-ready, responsive websites without any coding knowledge required. It allows designers to accomplish most aspects of web development and website distribution through a visual editor that provides the pixel-for-pixel design precision found in desktop graphic design applications such as Adobe Photoshop.
While designers use the tool, Webflow automatically generates W3C standards-compliant HTML, CSS, and JavaScript. Based on Twitter's Bootstrap web development framework, Webflow's code is cross-device and cross-browser compatible.
Webflow provides designers the ability to either publish and host their websites on the Webflow platform or to export their design work for self-hosting elsewhere. In addition, Webflow maintains a template marketplace for its users to buy and sell websites made within Webflow. Plans are provided for private individuals making websites for themselves, 2-10 person agency teams making websites on behalf of clients, and enterprises looking for multi-seat collaboration and priority support.
Webflow offers the ability to create intuitive websites through their content management system. Webflow’s content management system allow designers to create a system that keeps the design in the developer’s hands but allows the client to access and change information. The Webflow CMS is designed so that it is completely codeless.
Company
Webflow was founded in 2013 by Vlad Magdalin (creator of Intuit Brainstorm), Sergie Magdalin, and Bryant Chou (former CTO of Vungle). The company graduated from Y Combinator's startup accelerator in 2013. Webflow raised venture funding from Khosla Ventures, Y Combinator, Tim Draper, and other tech industry investors.
There are over 250,000 users on the platform, including enterprise clients such as Groupon, Hewlett-Packard, IBM, MasterCard, Pinterest, MTV, and Hitachi.
Other competitors in the website building industry include Squarespace, Weebly, Wix.com, Workweek, and Webydo.