Supriya Ghosh (Editor)

WYBL

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Branding
  
98.3 The Bull

First air date
  
September 2005

Broadcast area
  
Ashtabula, Ohio

Frequency
  
98.3 MHz

Slogan
  
More Country Guaranteed!

WYBL (98.3 FM) is a radio station broadcasting a Country Music format. Licensed to Ashtabula, Ohio, United States.

Contents

History

More Country Guaranteed 98.3 The Bull went on the air in August 2005. The 98.3 FM frequency had actually belonged to then owner Clear Channel for a number of years. 98.3FM and sister station 107.5FM were purchased in an auction at the same time. 107.5FM was focused on and developed first as a Classic Rock station. 98.3FM "The Bull" came years later. Before becoming the country station that it would become, the signal of 98.3 was used for some time to run oldies (presumable to test the frequency and market for popularity). Soon after, The Bull came to air.

In Fall of 2007, Clear Channel sold the 5 station Ashtabula cluster to Media One Group. Rumors immediately began surrounding a format flip coming to one of the stations in the cluster. Although "The Bull" had garnered a strong cult following, "The Bull" appeared to be on the "hot seat" the most of the stations in the cluster having never gained the popularity of its sister stations WREO-FM (Hot AC), WFXJ-FM (Classic Rock), WZOO-FM (top 40 at the time), and WFUN-AM (news-talk at the time).

Original Lineup

6am-10am - McCoy in the Morning with Roger McCoy and Dave Hatfield (Scony was a later addition, however Hatfield left the show to pursue his own show on the station. Scony left the station in 2011 to move to Nashville to pursue a career in the record industry while Roger left in June 2013 to become the Assistant Program and Music Director for Clear Channel of Asheville, NC at WKSF-FM )

10am-3pm - Jake Andrews (left the station in April 2008 to pursue his photography business)

3pm-7pm - Kristi Lee (left the station after only a few months to start her family)

7p-Midnight - Paul West (in 2006 Paul pursued a career with Clear Channel in Albany, New York)

Lineup

6am-10am - Big D and Bubba

10am-3pm - Jordan Mathews

3pm-7pm - Robert Lee

7pm-Midnight - Dave Hatfield

References

WYBL Wikipedia


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