First air date 1960 HAAT 346 Meters Frequency 96.7 MHz Format Classic hits Branding Classic 96-7 3WZ | ERP 2,000 Watts Facility ID 19672 Owner First Media Radio, LLC | |
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Broadcast area Buena Vista, VirginiaLexington, Virginia Callsign meaning a nod to sister WZWW in Bellefonte, PA Area Lexington, Virginia, Buena Vista, Virginia | ||
WWZW is a Classic Hits formatted broadcast radio station licensed to Buena Vista, Virginia, serving the Buena Vista/Lexington area. WWZW is owned and operated by First Media Radio, LLC.
History
Until July 22, 2004, WWZW (then WREL-FM) and sister WREL-AM were owned by Equus Communications, Inc.
On August 10, 2004, WREL-FM switched calls to WWZW to match co-owned station WZWW in Bellefonte, PA.
On November 1, 2004, WWZW, still a country music station, adopted the "3WZ" branding, the same branding used by sister WZWW, an adult contemporary station.
On February 2, 2005, First Media Radio changed WWZW's format from country to adult contemporary. Sister WREL-AM remained a News/Talk station.
In July 2009, WWZW switched from an Adult Contemporary format to Classic Hits as "Classic 96-7 3WZ".