Class B Frequency 590 kHz Owner Cumulus Media | Facility ID 27418 City of license Lexington Branding News/Talk 590 - WVLK | |
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Broadcast area Lexington-Fayette Metropolitan Area Translator(s) 97.3 W266AN Lexington (CP)
101.1 W266AN Lawrenceburg Power 5,000 watts day
1,000 watts night Callsign meaning Versailles, Lexington, Kentucky Format Talk radio, All-news radio Area Lexington–Fayette Metropolitan Statistical Area Sister stations WLXX, WXZZ, WLTO, WVLK-FM, WCYN-FM | ||
WVLK is a radio station serving the Lexington, Kentucky area with a news/talk format. This station broadcasts on AM frequency 590 kHz and is under ownership of Cumulus Media.
Contents
Programming
Weekday programming features local shows during the morning and early afternoon and several syndicated talk radio programs during the late afternoon and evening including Sean Hannity, Geraldo and Mark Levin. Weekend programming includes local shows on a variety of topics from gardening to home maintenance to sports, as well as syndicated programs like Kim Komando and Clark Howard.
History
WVLK began broadcasting November 26, 1947, as a Mutual affiliate on 590 kHz with 1 KW power (full-time). It was owned by Bluegrass Broadcasting Company, whose president was former U.S. Senator A.B. Chandler. Offices and studios were in the Lafayette Hotel in Lexington.
Signal coverage during the 1960s, 1970s, and 1980s covered much of centrral Kentucky, as well as parts of the Louisville radio market, and as far south as the Lake Cumberland area. Until sometime in the 1990s, WVLK was the flagship radio station of the University of Kentucky Wildcats men's basketball and football games from the UK Sports Radio Network.
In 2015, WVLK signed on a new FM translator station, W266AN in Lawrenceburg, at 101.1 MHz on the FM dial. On June 20, W266AN was forced off the air due to interference with WSGS in the Central Kentucky area.
Early voices
Among the early voices at WVLK, US Representative Harold Rogers was a disc jockey at the station in 1959, while he was a student at the University of Kentucky.