City Farmington, Maine Branding 91.5 WUMF First air date 1972 | Broadcast area Farmington, Maine Frequency 91.5 MHz | |
Slogan Your Station. Your Music. | ||
WUMF is the student run radio station of the University of Maine Farmington, located in Farmington, Maine broadcasting on 91.5 FM. Previous to occupying the 91.5 frequency WUMF was located on several frequencies including 91.9, 92.3, 100.5, and 100.1 (the station moved off 92.3 to make room for a WMME upgrade. The station reports music played to College Music Journal however popular music can be heard, as well as talk and sports programming. Until 2010, WUMF was a grandfathered Class D station, and as such was limited in its broadcast power, in late 2007, the owners of WUMF (the University of Maine System, the licensee of all the student/community run radio stations originating from a U Maine campus) applied for a 100 watt radio station on 91.5 [1]. This application was approved, and the frequency change and upgrade went into effect during the Summer of 2010.
WUMF's goal is to bring new, unheard music to the students of the University of Maine at Farmington, and is constantly updating its rotation. It has a strong indie, alternative, and alt-punk sound, although it carries a wide variety of genres for the listening masses. WUMF has between 60-100 DJs, pending the semester, and at least 12 executive board positions consisting of Station Manager, Program Director, a variety of Music Directors, etc. It has a reputation for pushing the limits and making students think.
WUMF's major theme colors and red, white, and black.