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WPCM

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Frequency
  
920 kHz

Format
  
Country music

First air date
  
September 15, 1941

City
  
Burlington-Graham, North Carolina

Branding
  
"95.1 FM & 920 AM WPCM, The Sound of Alamance County

Translator(s)
  
95.1 W236BO (Burlington)

WPCM (920 AM) is a radio station broadcasting a country music format. Licensed to Burlington-Graham, North Carolina, USA. The station is currently owned by Carolina Radio Group, Inc.

Contents

History

Burlington and Alamance County’s first radio station, WBBB first signed on September 15, 1941, from studios above Lamb's Clothing on South Main Street as a daytime-only station with 1,000 watts of power from a transmitter on Tower Drive at the same location the station airs from today. WBBB added an FM station at 101.3 (later 101.1) in 1946 which later became a separate station known as WNCB and later WPCM. In 1952, WBBB increased their power to 5,000 watts daytime. The WBBB letters moved to an FM station in Raleigh in January 1998 and the AM, with news/talk that included Ken Hamblin and G. Gordon Liddy, became WPCM. Although the area had several country radio stations, WPCM began playing classic country by artists such as Dolly Parton, George Jones, Willie Nelson and Patsy Cline. The new slogan was "We Don't Forget Who Made Country Music Great."

By 2001, WPCM was playing oldies. In June 2004, WPCM changed its format from beach music. On May 14, 2005, WPCM went back to its beach music format, including operations manager/morning host Byron Tucker and afternoon DJ Charlie Brown.

In 2009, Brown became an honorary member of the The Association of Beach and Shag Club DeeJays' DJ Hall of Fame.

In 2010, WPCM won the Carolina Beach Music Association's AM Station of the Year award for the third time in four years.

In 2013, WPCM added W236BO, an FM translator at 95.1 MHz which previously belonged to Liberty University. The music also changed but remained oldies.

On December 26, 2014 WPCM switched from oldies to country music. Imaging promos on the air said "WPCM. We Play Country Music." Their Facebook page had this explanation: "...Today we begin an exciting new chapter in our life as a radio station as we bring you the best in country music...." and "...Alamance County has a love of country music and it is our responsibility to the community and to ourselves to play the music that you want to hear and that our advertiser's clients want to hear...."

(WPCM's logo under previous oldies format)

References

WPCM Wikipedia