Branding Mix 101.5 Format Hot AC | Broadcast area Olean Slogan Today's Hit Music | |
WMXO is a radio station licensed to and located in Olean, NY. The station broadcasts at 101.5 MHz and plays a hot adult contemporary format. The station is currently owned by Sound Communications, LLC. WMXO has been broadcasting since November 1, 1978.
Local hosts on Mix 101.5 include Colin Edwards, Jen Austin, and Lucas Jackson. Local specialty programming on the station includes The Retro Lunch Hour, an all-90's (and same 80's) music hour on weekdays between noon and 1 PM, hosted by Jen Austin and the All-Request Drive At Five held weeknights between 5 and 6 PM, hosted by Colin Edwards. Alan Kabel, a national disc jockey, is carried during the evening.
National news is provided by the CBS Radio Network. Syndicated programming on WMXO includes Party Playhouse with Jackson Blue, American Top 40, "Backtrax USA", "Hollywood Hamilton's Weekend Top 30", "In The Mix with HK", and Sunday Nite Slow Jams w/ R-DUB!.
WMXO is an affiliate station of the Buffalo Sabres Radio Network. The Sabres broadcasts were previously featured on sister station WOEN, but the broadcasts were moved to WMXO due to a stronger nighttime signal and larger coverage area (WOEN no longer originates any local programming). WMXO also carried the St. Bonaventure Bonnies women's basketball team's radio broadcasts as of the 2013-14 season before the team abruptly changed its flagship to WGWE for the postseason; WMXO lost a bidding war with WGWE for the rights to the 2014-15 season.
From September 2012 to December 2013, WMXO shifted to contemporary hit radio.[1] The sale of Pembrook Pines to Sound Communications prompted new ownership to tone down the format and shift back to its longtime Hot AC format.[2]
Morning host and program director Chris Russell left the station for WGWE in 2016, with afternoon drive host Cindy Scott following shortly thereafter.
The current programming lineup on Mix 101.5 is:
Weekdays
Saturdays
Sundays
NSM / GSM - Tami Dunlavey Office Manager - Jessica Wilson IT / Engineering - Cael Grant
Effective September 10, 2014, Sound Communications, LLC purchased WMXO and three sister stations out of bankruptcy for $275,000.