City Lenoir City, Tennessee Frequency 93.5 MHz Format Regional Mexican | Broadcast area Knoxville, Tennessee First air date 1967 ERP 2,000 watts | |
WKZX-FM (93.5 FM is a radio station broadcasting a Regional Mexican format. Licensed to Lenoir City, Tennessee, it serves the Knoxville, Tennessee area.
History
Arthur Wilkerson, owner of WLIL, applied for an FM requency, and WLIL-FM signed on at 93.5 in 1967.
In addition to his radio station, Wilkerson owned a lumber mill and built custom homes. He served as president of the Tennessee Association of Broadcasters. He was also a pilot and he ran a restaurant.
After Wilkerson died in 1998, BP Broadcasters purchased WLIL and WLIL-FM. BP built a new FM tower in the Glendale community near the Loudon-Blount county line.
In 2006, Progressive Media, owner of WIFA, purchased WLIL from BP Broadcasters LLC. BP kept the FM station, which had simulcast the AM through its entire history. Dwight Wilkerson, son of Arthur, kept WLIK in Newport, Tennessee.
WKZX-FM played adult contemporary music from March 2001-2004 before switching to Regional Mexican. Mercedez Cuevas is an on-air personality, also working in sales and administration. She says the best way to communicate to those of Hispanic is to do it in their native language, because they take pride in their culture.