City Hopkinsville, Kentucky Frequency 98.7 MHz | Branding Lite-Rock 98.7 | |
Broadcast area Clarksville, TN-Hopkinsville, KY First air date May 1948; 68 years ago (1948-05) Format Soft Adult Contemporary | ||
WHOP-FM (98.7 FM) is a radio station broadcasting a Soft Adult Contemporary format. Licensed to and serving Hopkinsville, Kentucky, USA, the station serves the Clarksville, TN-Hopkinsville, KY area. The station is currently owned by Forcht Broadcasting, and is a sister station to WHOP-AM. The two stations share studios located at 220 Buttermilk Road on the west side of Hopkinsville.
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History
The station signed on the air as WRLX in May 1948. It was the first FM station to sign on in the Clarksville/Hopkinsville radio market area, and the whole westernmost segment of Kentucky. Paducah's WPAD-FM (now WDDJ) and WKYX-FM signed on in the months after.
The station changed its callsign to WHOP-FM to match its AM sister station at some time between 1969 and 1974. Upon the callsign change, the station began broadcasting a country format. That ended in the mid-2000s, when it changed to its current Soft Adult Contemporary format.
Programming
Along with its Soft AC format, the station also features programming from CBS Radio and Premiere Radio Networks.
WHOP-FM and WHOP-AM both serve as two of three affiliates in the Clarksville/Hopkinsville market that serves as an affiliate of the University of Kentucky Wildcats sports radio network, broadcasting football and men's basketball games involving that school's athletic teams. WKDZ-FM/Cadiz is the other station in the area that also serve as UK Sports Network affiliates.