Samiksha Jaiswal (Editor)

Virtual Insanity

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Format
  
12" cassette CD

Label
  
Sony Soho Square

B-side
  
"Do You Know Where You're Coming From?" "Bullet" Remixes

Released
  
19 August 1996 (1996-08-19)

Genre
  
Acid jazz funk jazz-pop

Length
  
5:40 (album version) 4:04 (single version) 3:46 (radio edit)

"Virtual Insanity" is the second single by British funk/acid jazz band Jamiroquai. It was released as the second single from their third studio album, Travelling Without Moving (1996), on 19 August 1996. The song's award-winning music video was released in September 1996. "Virtual Insanity" was a number-one hit in Italy and reached number 3 on the UK Singles Chart. Peaking within the top 10 in Finland and Ireland, the song also peaked at number 38 on the Billboard Modern Rock Tracks chart upon the single's release in America in 1997.

Contents

Single information

The first B-side of the single is the song "Do You Know Where You're Coming From", which features M-Beat. It was released as a single earlier in 1996. The second B-side of the single, "Bullet", is probably one of the most mysterious Jamiroquai tracks ever written. The song starts with a 3-second percussion intro, and switches into a longer, very claustrophobic introduction. During this part, very faint vocals can be heard in the background, while the melody progresses.

In the beginning of the song you can hear a signal, that is taken from the film Alien. It is the sound sequence when the S.O.S. signal appears on the screens of the spaceship Nostromo at the start of the film.

Music video

"Virtual Insanity" is Jamiroquai's best known music video. At the 1997 MTV Video Music Awards in September 1997, it earned ten nominations, winning four awards, including "Breakthrough Video" and the "Best Video of the Year." In 2006, it was voted 9th by MTV viewers in a poll on music videos that 'broke the rules.' It was directed by Jonathan Glazer. The single was released in the U.S. in 1997. At the 1997 MTV Video Music Awards, Jamiroquai performed the song, recreating the famous floor moving concept with two moving walkways on the stage floor, going in different directions, for Jay Kay to use to dance on.

Video description

The video consists mainly of Jamiroquai's singer, Jay Kay, dancing and performing the song in a bright white room with a grey floor. Throughout the video, there are several combinations of couches and easy chair, which are the only furniture in the room. The video earned recognition from critics for its special effects: the floor appears to move while the rest of the room stays still. At some points the camera tilts up or down to show the floor or ceiling for a few seconds, and when it returns to the central position, the scene has completely changed. Other scenes show a crow flying across the room, a cockroach on the floor, the couches bleeding and the other members of Jamiroquai in a corridor being blown away by wind. This became the second video released by Jamiroquai to be successfully done in one complete, albeit composited, shot; Space Cowboy being the first. In a short making-of documentary, director Jonathan Glazer describes how the walls move on a stationary grey floor with no detail, to give the illusion that objects on the floor are moving. In several shots, chairs or couches are fixed to the walls so that they appear to be standing still, when in fact they are moving. In other shots chairs remain stationary on the floor, but the illusion is such that they appear to be moving. The moving walls were not completely rigid and can be seen in some shots to wiggle slightly.

Accolades

MTV Video Music Award

"Virtual Insanity" was parodied in the music video for Austin Mahone and Pitbull's "Mmm Yeah" in 2014, the FIDLAR video "40oz. on Repeat" in 2015 and in the Island 24PM video Ole in 2012 but it was HD in 2016. The music video was parodied by Family Guy on the episode "Scammed Yankees". A cover remix version of "Virtual Insanity" is featured in the 2006 music video game Beatmania.

Track listing

UK CD No. 1 single (663613 2)
  1. "Virtual Insanity" – 4:04
  2. "Do You Know Where You're Coming From?" (Original Mix) – 4:59
  3. "Bullet" – 4:19
  4. "Virtual Insanity" (Album Version) – 5:40
UK CD No. 2 single (663613 5)
  1. "Virtual Insanity" – 4:04
  2. "Space Cowboy" (Classic Radio) – 4:01
  3. "Emergency On Planet Earth" (London Rican Mix) – 7:10
  4. "Do You Know Where You're Coming From" – 4:59
US CD promo No. 1 (OSK 0857)
  1. "Virtual Insanity" (Peace of Mind Edit)
  2. "Virtual Insanity" (Radio Edit)
  3. "Virtual Insanity" (Album Version) – 5:40
  4. "Virtual Insanity" (Peace of Mind Mix)
US CD promo No. 2 (OSK 9857)
  1. "Virtual Insanity" (Radio Edit)
Cassette (663613 4)
  1. "Virtual Insanity" – 4:04
  2. "Virtual Insanity" (Album Version) – 5:40
  3. "Virtual Insanity" (Unreality Mix) – 3:54

Sampling and covers

  • "Virtual Insanity" was also sampled in the song "Insanity" on the Hostyle Gospel's mixtape album The Calm which was released in 2012.
  • "Virtual Insanity" was covered and performed live by Daichi Miura during his exTime Tour in 2012. The performance appears on his live album/DVD "exTime Tour 2012".
  • References

    Virtual Insanity Wikipedia