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Victor Sassoon

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Name
  
Victor Sassoon

Victor Sassoon Singapore39s Coffee King Sassoon Gets Ready With A War
Died
  
August 13, 1961, Nassau, Bahamas

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Sir Ellice Victor Sassoon, 3rd Baronet, GBE (20 December 1881 – 13 August 1961) was a businessman and hotelier from the Sassoon merchant and banking family.

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Biography

Victor Sassoon Sir Victor Sassoon a Most Fortunate Expat China Expat

Sir Ellice Victor Elias Sassoon was born December 30, 1881 in Naples (Italy) while his family was en route to India. He was raised in England where he attended Harrow and Trinity College (Cambridge University). He was from a Baghdadi Jewish family who had made their fortune in the opium business. The family also had large holdings in the Indian cotton industry. Sir Victor served in the Royal Flying Corps in the First World War He survived a plane crash in 1916 and sustained leg injuries that plagued him the rest of his life. When his father died in 1924, Victor Sassoon inherited his title and became 3rd Baronet of Bombay. He moved to India, where he managed his family’s textile mills and served in the Indian Legislative Assembly.

In the 1920s and 1930s, he transferred much of his wealth from India to Shanghai (China) and contributed to a real estate boom there by investing millions of US Dollars in the local economy. Sir Victor frequently traveled worldwide for business and pleasure and divided his time between Poona (India) and Shanghai. He acquired the Cathay Land Company, the Cathay Hotel Company and at least 50 other companies. Sassoon built the Cathay Hotel (now the Peace Hotel) in 1929, and other large hotels, office buildings and residences, many in The Bund, a waterfront area in central Shanghai (including Hamilton House, Metropole Hotel and Embankment). At one time, he owned over 1,800 properties there. Sassoon endeavored to protect Western interests in the Orient and helped European Jews survive in the Shanghai Ghetto.

Sir Victor Sassoon loved photography, horse racing, Chinese ivories, international friendships and travel. He counted the aristocracy and such Hollywood Stars as Charlie Chaplin, Marlene Dietrich, Basil Rathbone and Bette Davis among his acquaintances. An accomplished photographer, he made many images of friends, local and foreign landscapes and created numerous photograph albums. He also illustrated his diaries with his own photographs.

He lived in Shanghai until 1941, when due to China’s ongoing war with Japan, he was forced to leave. After the Chinese Communist Revolution of 1949, he sold his business interests in China and relocated to Nassau (Bahamas).

During the 1950s Sassoon lived at his home on Cable Beach in Nassau. Late in life he married his American nurse, Evelyn Barnes ("Barnsie"), who remained in Nassau long after Sassoon's death in 1961. Lady Sassoon continued to provide support for the charity founded by her late husband to help Bahamian children, by hosting the black-tie Heart Ball each year over the Valentine's Day weekend.

E.D. Sassoon and Company

On the death of his father in 1924, Sir Victor Sassoon inherited the trading house "E.D. Sassoon and Company Limited". Set up in 1867, it had offices in Bombay (India) and Shanghai (China) and interests in Persian Gulf ports, Baghdad and Japan. The Company ran cotton mills in India and invested in property in the Far East. In 1928 Sir Victor Sassoon established the "E.D. Sassoon Banking Company Limited" as a subsidiary of "E D Sassoon and Company Limited", to coordinate the trading interests of his family.

In March 1930 E.D. Sassoon and Company Limited's new headquarters were opened at "Sassoon House" in Shanghai. Despite successful production rates, the firm decided to dispose of the mills in Bombay after the Second World War, fearing problems as foreign owners once independence was granted. In May 1949 Shanghai and Hong Kong were under control of communist regimes and seemed unhealthy places for the company's head office so it was transferred to Nassau in the Bahamas in 1950. It is thought that Nassau was chosen because there were no forms of personal or corporation tax in place and Sir Victor Sassoon planned to live there, until his death in 1961.

"E.D. Sassoon Banking Company Limited" was bought by the merchant bank "Wallace Brothers and Company (Holding)" in 1972, which in turn was taken over by the Standard Chartered Bank in 1976. The other parts of the "Sassoon Group" and the "Sir Victor Sassoon Heart Foundation", set up by Lady Sassoon after her husband’s death, are run from Nassau, where the family still lives.

Woodditton Stud

A fan of Thoroughbred horse racing, Sir Victor Sassoon owned a highly successful stable of horses that won numerous prestigious races in the United Kingdom. In 1925 he purchased the Bungalow Stud, founded 1851 in Cambridgeshire not far from the Newmarket Racecourse. He remamed it Eve Stud Ltd. as he was know to his intimates as 'Eve'- a contraction of his first two names, Ellice Victor. The mastermind behind Sir Victor’s racing success in Britain was trainer Sir Noel Murless who became manager of Eve Stud in 1952.

He purchased the property from Sir Victor’s widow in 1970 and christened it Woodditton Stud. Sir Noel continued the practice of standing stallions there, including the top-class racehorses Connaught and Welsh Pageant. The stallion tradition was maintained when the stud was purchased again in 1981 by Mr Yong Nam-Seng of Singapore, being home to Damister and, for a short time, his champion son Celtic Swing, as well as Bin Ajwaad, Superlative and Sayf el Arab. After 20 years of ownership, during which time he expanded the stud to 185 acres, Mr Yong Nam-Seng, a steward of the Singapore Jockey Club and former chairman of the Australasian Racing Conference, sold Woodditton Stud in November 2001 to its present owner Darley Stud Management and it is now used as a rest and recuperation facility.

Among Sir Victor Sassoons stables' significant performances were wins in the Epsom Derby (Pinza, Crepello, Hard Ridden, St. Paddy) Epsom Oaks, 1,000 Guineas, 2,000 Guineas, St. Leger Stakes, King George VI and Queen Elizabeth Stakes.

Family

On the death of his father Edward Elias Sassoon in 1924, Sir Victor Sassoon became the 3rd Baronet of Bombay. Late in life he married in 1959 his American nurse, Evelyn Barnes ("Barnsie"). Therefore, he had no issue and the Baronetcy became extinct on his death.

He was related by marriage to the Mocatta family and he himself was a Sephardic Jew. One of his former employees, Lawrence Kadoorie (later The Lord Kadoorie), later founded the Hong Kong based utility company China Light and Power. One of his right hand men in Shanghai was Gordon Currie who was put into a concentration camp by the Japanese and remained there for several years.

Honours and awards

  • Knight Grand Cross of the Order of the British Empire - 1 January 1947;
  • Sassoon Road in Hong Kong is named in his honour;
  • On February 11, 2011 the Bahamas Postal Service issued four commemorative postage stamps to highlight the 50th anniversary of the Victor Sassoon Heart Foundation. One of them portrays Sir Victor Sassoon.
  • References

    Victor Sassoon Wikipedia