Neha Patil (Editor)

Ve Interactive

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Type
  
Private

Products
  
VeAds, VePanel

Founded
  
2009

Number of employees
  
850+

Area served
  
Worldwide

Website
  
VeInteractive.com

Key people
  
Morten Tonnesen CEO


Industry
  
Digital Advertising, eCommerce, Re-engagement, Website Optimisation

Founders
  
Steve Clucas/David J. Brown

Headquarters
  
Clerkenwell, United Kingdom, East London

Subsidiaries
  
Qunb, Optomaton UG (haftungsbeschränkt)

Profiles

LinkedIn
Facebook
Twitter
Google+
YouTube

Ve Interactive is a technology company based in London, which has about 1,000 staff and operates globally with 36 offices in 28 countries. Founded in 2009, Ve is a supplier of solutions to the e-commerce industry such as programmatic video, display prospecting and re-targeting, onsite real-time engagement and email remarketing. Its location in the Clerkenwell area puts Ve Interactive into the technology district of East London Tech City

Contents

In 2015, Ve Interactive was ranked first in the Sunday Times Hiscox Tech Track 100 league table, as the company had registered faster growing sales figures of any UK company over the last three years. In 2017, Ve was named a Future Fifty business by Tech City UK. In March 2017, Morten Tonnesen joined Ve as CEO from Aston Ventures, with David J Brown, co-founder of Ve Interactive, continuing as a Technology Advisor.

History

Ve Interactive was first established in October 2009 as a technology startup by David J. Brown, a British entrepreneur. Today it operates offices in 28 countries around the world. Some of this growth has been organic, however the company has also expanded through a number of acquisitions:

  • June 2012: Ve acquired Adaptive Consultancy, making Ve’s platform the world’s first eCommerce software to have both remarketing technology and built-in basket recovery.
  • April 2014: Ve acquired adGenie, a prospecting and retargeting advertising solution provider.
  • November 2014: Ve acquired GDM Digital, an adtech and digital advertising company, for £7 million. All their staff were transferred over to Ve's team.
  • November 2014: Ve acquired Qunb, a Paris-based data visualisation start-up, for $12 million, adding all their staff to Ve's Paris office.
  • December 2015: Ve acquired the Display Retargeting business from eBay Enterprise Marketing Solutions.
  • September 2016: Ve acquired video advertising company Optomaton for the sum of €5.13m, for cash and shares in Ve.
  • December 2016: Ve acquired London-based media agency Crave & Lamb (established in 2012) for the sum of £3m.

    • Funding

    A portion of Ve Interactive’s funding comes from a group of Angel Investors.

    Product

    Ve's products help e-commerce clients get more from their websites by enabling online businesses to acquire, engage and convert new and existing customers. These products include programmatic video, display prospecting and re-targeting, onsite real-time engagement and email remarketing, via an integrated platform.

    The company tracks billions of e-commerce transactions daily and supports about 10,000 online businesses and retailers. This data set provides insight and analytics that can be used by clients.

    Recognition

    The company has been recognised with an array of industry awards since it was founded. Most recently these include, 2015 - Winner of Sunday Times Tech Track 100 Award, 2016 -Honoured with three Stevie Awards in American Business Awards and 2016 – Honoured for its ‘Digital Transformation’ at Microsoft Forum.

    Corporate Social Responsibility

    At the start of 2016, Ve Interactive nominated Macmillan Cancer Support as their charity partner for the year. From 2013-2015 Ve were partnered with Concern Universal – the international development charity.

    References

    Ve Interactive Wikipedia
    (Text) CC BY-SA