Jurisdiction Queensland Employees 130 (2014-15) Number of employees 130 (2014–2015) | Website teq.queensland.com Founded 1979 | |
 | ||
Preceding Agency Queensland Tourist and Travel Corporation Superseding agency Department of Tourism, Fair Trading and Wine Industry Development Minister responsible Kate Jones, Minister for Tourism, Major Events, Small Business and Commonwealth Games, Minister for Education Agency executives Stephen Gregg, Board Chairman
Julieanne Alroe, Board Vice Chairperson Headquarters Brisbane central business district, Brisbane, Australia Annual budget 119.3 million AUD (2014–2015) Parent department Queensland Department of Tourism, Major Events, Small Business, and the Commonwealth Games | ||
Tourism queensland the best job in the world case
Tourism and Events Queensland (TEQ) is the Queensland Government's lead marketing, experience development and major events agency, representing the state's tourism and events industries.
Contents
- Tourism queensland the best job in the world case
- Tourism queensland where else tvc
- Structure
- Activities
- Promotions
- References
TEQ operates on a national and international level, looking at new and innovative ways to make the most out of emerging opportunities which benefit the Queensland’s tourism industry and economy.
Tourism queensland where else tvc
Structure
Tourism and Events Queensland is located at 30 Makerston Street, in the Brisbane central business district. The Department of Tourism, Major Events, Small Business and the Commonwealth Games (DTESB) was created on 3 April 2012, following the state election.
DTESB leads whole-of-government tourism initiatives and recognises the essential role of partnerships with industry and government in tourism industry development.
The portfolio partners include: The Tourism Group of Tourism and Events Queensland, The Events Group of Tourism and Events Queensland and Gold Coast 2018 Commonwealth Games Corporation.
Activities
Tourism and Events Queensland collects statistics related to tourism in Queensland. Focus areas include source markets, destination markets and aviation. The department has developed a Queensland tourism and travel advice website called Queensland Holidays. The agency periodically releases reports based on studies on niche markets, for example, ecotourism, backpacking and Bed and breakfast markets.
Promotions
The agency was responsible for the successful promotion campaign for Hamilton Island that was dubbed the 'Best job in the world'. The 2009 Unreal Deals campaign was the agency's most successful domestic retail campaign ever. Other recently run campaigns have targeted the Gold Coast, Sunshine Coast, tropical North Queensland and the Whitsundays.