B-side "O" Genre R&B, pop | Recorded 2004 Length 3:21 | |
Released October 1, 2004 (2004-10-01) Format Digital download, CD single, vinyl | ||
"Touch" is a song from American R&B singer Omarion. It was released on October 1, 2004 as the second single off his debut album O. The song was written by Pharrell Williams and includes his background vocals on the song's bridge. The song was produced by The Neptunes. "Touch" was originally planned to be the first single from O in the UK. However, it was eventually decided that, as in the U.S., "O" would be the first single from O there as well. It was a minor hit in the U.S., peaking at only number 94 on the Billboard Hot 100 and number 35 on the Hot R&B/Hip-Hop Songs chart.
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Chart performance
"Touch" debuted at number 99 on the Billboard Hot 100 the week of June 25, 2005. It moved to number 98 the week after before leaving the chart. It re-entered the chart and peaked at number 94 the week of July 30, 2005.
Music video
The music video of "Touch" was directed by Diane Martel and choreographed by Shane Sparks and Blake Anthony; with Rasheed Musbah as co-choreographing consultant and Tom Willoughby as lead dancer. At the beginning of the video, Omarion sees a sexy girl (Danielle Polanco) outside a club. Omarion showcases some elaborate choreography. They dance their way down the street until the girl's friends drive by and Omarion ducks into a store. When they leave, he comes out and they continue their dance to her apartment. The video ends with her putting a stopper in the door, inviting him in.
Live performance
Omarion performed "Touch" along with "O" at the 2005 BET Awards on July 28, 2005. The performance was Military-themed with Omarion and the dancers dressed in Army outfits. For the "Touch" section, Danielle Polanco (who appeared in the song's video) came out on stage and danced with Omarion.
Track listing
- "Touch" (Album Version)
- "Touch" (Instrumental W/Background Vocals)
- "O" (Urban Clean Mix) (featuring Ray Cash)
- "O" (Urban Instrumental Mix)
Credits and personnel
Credits are adapted from the liner notes of O.