Harman Patil (Editor)

Toro (magazine)

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Editor-in-chief
  
William Morassutti

Year founded
  
2003

Country
  
Canada

Categories
  
Men's

Final issue
  
2007

Language
  
English

TOROmagazine.com is an English language, web-only multimedia publication, billing itself as "the go-to destination for the discerning male." TORO uses state-of-the-art technology to examine contemporary society, with a humorous outlook on the best and worst of modern culture. TORO has established itself as a showcase for diverse subjects, including sports, style, drinks, cars, gadgets, gear and women.

Contents

Brand lineage

In 2003, TORO magazine entered into the Canadian marketplace as a glossy men's lifestyle publication, with complimentary issues distributed inseam of The Globe and Mail. During its print run, TORO garnered a number of accolades for its vision and style. During its four-year run, TORO garnered more than 60 National Magazine Award nominations. In 2007, TORO magazine suspended publication – but Black Angus Media, a full-service digital media company that controlled TORO's electronic rights, was interested in continuing its run electronically.

William Morassutti, Editorial Director and Executive Director of TORO magazine, had co-founded Black Angus Media with TORO founder Chris Bratty in order to extend the brand into electronic and digital media. On 21 May 2008, Black Angus Media launched TORO as a web-only publication, TOROMagazine.com.

Content overview

TOROMagazine.com's original content lineup spans videos, blogs, photo galleries, live music, and graphic novels, making TORO a multi-dimensional, 21st Century brand. Its office set-up located in downtown Toronto includes a state-of-the-art high definition video studio for production and post-production and a diverse stable of contributors, including writers, videographers, photographers, illustrators, and web designers. The production team includes editors and digital strategists – and the site's strategic partnerships branch out to encompass advertising, marketing, and public relations firms.

  • Sam Roberts (April/May 2003)
  • Donald Sutherland (June/July 2003)
  • Ryan Gosling (August/September 2003)
  • Estella Warren (October/November 2003)
  • Melissa Auf der Maur (Winter 2003)
  • Jessica Paré (April 2004)
  • Barry Pepper (March 2004)
  • Ryan Reynolds (Winter 2004)
  • Rachel Blanchard (September 2004)
  • Dita Von Teese (October 2004)
  • Jesse Palmer (November 2004)
  • Daniel Igali (Summer 2004)
  • David Cronenberg (Summer 2004)
  • Sofía Vergara (October 2005)
  • Steve Nash (November 2005)
  • Elisha Cuthbert (May 2005)
  • Kristin Kreuk (Summer 2005)
  • Scott Speedman (April 2005)
  • Wilmer Valderrama (Winter 2005)
  • Paul Walker (March 2006)
  • Gretchen Mol (April 2006)
  • Mía Maestro (May 2006)
  • Jason Bay (Summer 2006)
  • Elizabeth Banks (September 2006)
  • John Cena (October 2006)
  • Ricky Williams (November 2006)
  • Beau Garrett (Winter 2006)
  • Hayden Christensen (March 2007)
  • Rick Marin (April/May 2003)
  • Gord Downie (June/July 2003)
  • Bryan Adams (August/September 2003)
  • Phil Esposito (October/November 2003)
  • David Bowie (Winter 2003)
  • Éric Gagné (April 2004)
  • Ed Robertson, Mia Kirshner (March 2004)
  • Chandra West (Winter 2004)
  • Jessalyn Gilsig (September 2004)
  • Brian Wilson (October 2004)
  • Tricia Helfer (May 2004)
  • Julie Delpy, Solitair, Ivana Santilli, Mitchie Mee, Buck 65, Kyprios, Graph Noble, Abs&Fase (Summer 2004)
  • Ashley Scott (September 2005)
  • Sheryl Crow, Jay Baruchel, Tom Green, Will Arnett (October 2005)
  • Franz Ferdinand, Maggie Grace, Benz Antoine (November 2005)
  • Paul Haggis (May 2005)
  • Kate Pierson, Justin Chatwin (May 2005)
  • Joel Plaskett, The Stills, The Dears, Arcade Fire, Melissa George (April 2005)
  • Emilie de Ravin (March 2006)
  • The Streets (May 2006)
  • MSTRKRFT, Josh Dean, Leslie Bibb (Summer 2006)
  • John Lithgow, Justin Timberlake, Emily Haines, Sarah Carter (October 2006)
  • Gordon Moakes (March 2007)
  • Joanne Kelly (April/May 2003)
  • Esthero (June/July 2003)
  • Sarah Polley (August/September 2003)
  • Kristin Booth (October/November 2003)
  • Caroline Dhavernas (Winter 2003)
  • Lindy Booth (April 2004)
  • Feist (March 2004)
  • Erica Durance (Winter 2004)
  • Melyssa Ford (September 2004)
  • Tamara Hope (October 2004)
  • Evelyn Ng (November 2004)
  • Tanya Reid (May 2004)
  • Françoise Yip (Summer 2004)
  • Katheryn Winnick (September 2005)
  • Kristin Adams (October 2005)
  • Sarah Carter (November 2005)
  • Karen Cliche (May 2005)
  • Cobie Smulders (Summer 2005)
  • Emily Van Camp (April 2005)
  • Gina Holden (March 2006)
  • Tania Saulnier (April 2006)
  • Vanessa Lengies, Peregrym (May 2006)
  • Michelle Lombardo (Summer 2006)
  • Natassia Malthe (September 2006)
  • Shelby Fenner (October 2006)
  • Crystal Lowe (Winter 2006)
  • Brooke Nevin (March 2007)
  • Web TORO Woman

  • Adrienne Kress (January 2009)
  • References

    Toro (magazine) Wikipedia