TOROmagazine.com is an English language, web-only multimedia publication, billing itself as "the go-to destination for the discerning male." TORO uses state-of-the-art technology to examine contemporary society, with a humorous outlook on the best and worst of modern culture. TORO has established itself as a showcase for diverse subjects, including sports, style, drinks, cars, gadgets, gear and women.
Brand lineage
In 2003, TORO magazine entered into the Canadian marketplace as a glossy men's lifestyle publication, with complimentary issues distributed inseam of The Globe and Mail. During its print run, TORO garnered a number of accolades for its vision and style. During its four-year run, TORO garnered more than 60 National Magazine Award nominations. In 2007, TORO magazine suspended publication – but Black Angus Media, a full-service digital media company that controlled TORO's electronic rights, was interested in continuing its run electronically.
William Morassutti, Editorial Director and Executive Director of TORO magazine, had co-founded Black Angus Media with TORO founder Chris Bratty in order to extend the brand into electronic and digital media. On 21 May 2008, Black Angus Media launched TORO as a web-only publication, TOROMagazine.com.
TOROMagazine.com's original content lineup spans videos, blogs, photo galleries, live music, and graphic novels, making TORO a multi-dimensional, 21st Century brand. Its office set-up located in downtown Toronto includes a state-of-the-art high definition video studio for production and post-production and a diverse stable of contributors, including writers, videographers, photographers, illustrators, and web designers. The production team includes editors and digital strategists – and the site's strategic partnerships branch out to encompass advertising, marketing, and public relations firms.
Sam Roberts (April/May 2003)
Donald Sutherland (June/July 2003)
Ryan Gosling (August/September 2003)
Estella Warren (October/November 2003)
Melissa Auf der Maur (Winter 2003)
Jessica Paré (April 2004)
Barry Pepper (March 2004)
Ryan Reynolds (Winter 2004)
Rachel Blanchard (September 2004)
Dita Von Teese (October 2004)
Jesse Palmer (November 2004)
Daniel Igali (Summer 2004)
David Cronenberg (Summer 2004)
Sofía Vergara (October 2005)
Steve Nash (November 2005)
Elisha Cuthbert (May 2005)
Kristin Kreuk (Summer 2005)
Scott Speedman (April 2005)
Wilmer Valderrama (Winter 2005)
Paul Walker (March 2006)
Gretchen Mol (April 2006)
Mía Maestro (May 2006)
Jason Bay (Summer 2006)
Elizabeth Banks (September 2006)
John Cena (October 2006)
Ricky Williams (November 2006)
Beau Garrett (Winter 2006)
Hayden Christensen (March 2007)
Rick Marin (April/May 2003)
Gord Downie (June/July 2003)
Bryan Adams (August/September 2003)
Phil Esposito (October/November 2003)
David Bowie (Winter 2003)
Éric Gagné (April 2004)
Ed Robertson, Mia Kirshner (March 2004)
Chandra West (Winter 2004)
Jessalyn Gilsig (September 2004)
Brian Wilson (October 2004)
Tricia Helfer (May 2004)
Julie Delpy, Solitair, Ivana Santilli, Mitchie Mee, Buck 65, Kyprios, Graph Noble, Abs&Fase (Summer 2004)
Ashley Scott (September 2005)
Sheryl Crow, Jay Baruchel, Tom Green, Will Arnett (October 2005)
Franz Ferdinand, Maggie Grace, Benz Antoine (November 2005)
Paul Haggis (May 2005)
Kate Pierson, Justin Chatwin (May 2005)
Joel Plaskett, The Stills, The Dears, Arcade Fire, Melissa George (April 2005)
Emilie de Ravin (March 2006)
The Streets (May 2006)
MSTRKRFT, Josh Dean, Leslie Bibb (Summer 2006)
John Lithgow, Justin Timberlake, Emily Haines, Sarah Carter (October 2006)
Gordon Moakes (March 2007)
Joanne Kelly (April/May 2003)
Esthero (June/July 2003)
Sarah Polley (August/September 2003)
Kristin Booth (October/November 2003)
Caroline Dhavernas (Winter 2003)
Lindy Booth (April 2004)
Feist (March 2004)
Erica Durance (Winter 2004)
Melyssa Ford (September 2004)
Tamara Hope (October 2004)
Evelyn Ng (November 2004)
Tanya Reid (May 2004)
Françoise Yip (Summer 2004)
Katheryn Winnick (September 2005)
Kristin Adams (October 2005)
Sarah Carter (November 2005)
Karen Cliche (May 2005)
Cobie Smulders (Summer 2005)
Emily Van Camp (April 2005)
Gina Holden (March 2006)
Tania Saulnier (April 2006)
Vanessa Lengies, Peregrym (May 2006)
Michelle Lombardo (Summer 2006)
Natassia Malthe (September 2006)
Shelby Fenner (October 2006)
Crystal Lowe (Winter 2006)
Brooke Nevin (March 2007)
Adrienne Kress (January 2009)