Thenkachi Ko Swaminathan

Thenkachi Ko. Swaminathan (1946-2009) was a popular orator, an author of various Tamil books, Deputy Director of "All India Radio" a-k-a AIR, radio channel, a host of the daily programme Indru oru Thagaval on All India Radio (AIR). A down-to-earth human being, genius in Life Improvement, Positive Attitude and Story narrator.

Contents

• Indru Oru Thagaval Thenkachi Ko Swaminathan Tamil
• Personal life
• References

Million people across Tamil Nadu woke up to his voice every morning for several years. The five-minute programme, presented in simple colloquial Tamil, the common man could relate to and punctuated by anecdotes meant to make you smile and ponder, was broadcast without a break from 1988 until his retirement in 2002. Many still remember Thenkachi Ko Swaminathan for his popular daily programme "Indru oru Thagaval "on All India Radio (AIR)

Later when TV became popular, on Sun TV, a popular Tamil-language channel, he gave a similar program in the morning called Indha Naal Iniya Naal (i.e. It's a Good Day Today).

Thenkachi Ko. Swaminathan was a radio artist. After completing his B.Sc. agriculture from the Tamil Nadu Agricultural University in Coimbatore, Thenkachi Ko Swaminathan worked as an Agricultural Extension Officer for a few years. He joined the AIR in 1977 and retired as Deputy Station Director.

He presented a morning radio talk called "Indru Oru Thagaval" (i.e. A message for the day). The show, giving a message, was a hit and was broadcast for 12 years from 1988. A humorous piece at the end of the programme was something for which the listeners looked forward to. A simple man, he delivered messages that provoked one to reflect, think and make personal mends to oneself.

The collection of his Indru Oru Thagaval talk show was later published in 25 volumes. Swaminathan gave the entire remuneration he got through these books to charities.

All India Radio's station director K. Srinivasaraghavan said Swaminathan's communication skills, use of simple language and a subtle sense of humour led to his being given the opportunity to present ‘Indru oru Thagaval’. Former station director of AIR,Chennai, G Selvam, said Swaminathan left his mark in writing scripts and plays, in discussions, poetry sessions, children's programme and short stories.

After completing his B.Sc. in agriculture from the Tamil Nadu Agricultural University in Coimbatore, Swaminathan worked as an agricultural extension officer for a few years. He joined the AIR in 1977 and retired as Deputy Station Director.

Before Indru Oru Thavagal, he did Pannai Illam(Farm House) which was an instant hit with the farmers. Through this programme, he taught farmers modern agricultural techniques, of course using his inimitable easy style to relate to the simple country folks.

Swaminathan died on Wednesday, September 16, 2009 after an extensive heart attack at the age of 67.