Founded 2007 | Area served Worldwide | |
Industry Scotch, online retailing Headquarters Edinburgh, Scotland, UK Products Scotch, Whiskey, Auction Website TheWhiskyBarrel.com (USA)
TheWhiskyBarrel.co.uk(UK)
AuctionWhisky.com |
The Whisky Barrel is a Scottish based, retail outlet and independent bottler of Scotch whisky and other distilled alcoholic beverages. The company was established in Edinburgh in 2007.
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History
The Whisky Barrel first started trading in 2008, operating exclusively as an e-commerce vendor specializing in alcoholic beverages from Scotland, Japan, England, Sweden and India. On 3 August 2011 the company released its first independent bottling of single malt Scotch whisky to coincide with an upgrade to the firms e-business platform.
November 2013 The Whisky Barrel launched Auction Whisky a live auction platform for third party sales of collectable whiskies aimed at investors.
The Scotch Whisky Regulations 2009, intended to provide Scotch whisky producers and retailers protection from foreign imitations, came into force on 23 November 2009 and apply to all home nations of the United Kingdom. The regulations apply to production, labelling, advertising and packaging of Scotch whisky. As a direct result The Whisky Barrel company cannot transfer or bottle oak casks of maturing Scotch whisky outside Scotland from 22 November 2012; all single malt Scotch whisky can only leave the country for retail purposes if it is contained within a bottle clearly stating its contents and source.
Historical bottlings
The Whisky Barrel shop has retailed a variety of Scotch whisky bottlings which have been exclusive to the company.
Awards and accolades
The Whisky Barrel has gained a number of awards from the drinks and e-commerce industries including ISIS (Internet Shopping is Safe) accredited retailer and Whisky Magazine's Icons of Whisky Scotland nominations.
Scotch Whisky and the economy
A study by the Scotch Whisky Association in July 2011 calculated that whisky tourism brings £30 million per annum to the UK economy. In addition, it was revealed that exports of Scotch Whisky reached £1.8 billion between January and June 2011.